Aditya Dhar and Dhurandhar makers eyeing to sell broadcast rights of both parts together to maximise revenue

Ahead of ‘Dhurandhar 2’ release, director Aditya Dhar to sell broadcast rights of both parts together; trade predicts the move will maximize revenue
Upala KBR (MID-DAY; January 21, 2026)

Dhurandhar’s (2025) smashing success has made its second part one of the most anticipated films of 2026. Director Aditya Dhar and the makers are leveraging the heightened interest around the Ranveer Singh-led action drama as they crack the movie’s satellite, DTH (direct-to-home), cable, and other transmission deals. Earlier this month, the makers issued a public notice that they are in the process of procuring a license for exclusive linear transmission and retransmission rights through satellite channels, DTH, IPTV (internet protocol television), cable, and other media.

What’s notable is that unlike other franchises, they are securing the rights for both instalments together, even though the second part — titled Dhurandhar:The Revenge — has yet to arrive in cinemas.

The public notice was published in trade magazine Complete Cinema, which stated that the license date for Dhurandhar 1 will start from March 31.

A source revealed to mid-day, “Aditya and Jio Studios have begun discussions with satellite channels. While the first part is expected to start airing from March 31, the second instalment — that hits theatres on March 19 — will make its way to TV screens only 117 days, roughly almost four months, after its release. The team is finalising worldwide transmission deals, except for the territories of China, Taiwan, and Macau.” 

The buzz in the trade industry is that by offering the two instalments as a package deal, the makers will maximize their revenue from satellite television channels.

Trade analyst Taran Adarsh noted that it’s a shrewd business move that also shows the makers’ confidence in the sequel. He said, “If true, it’s a practical decision. Sometimes in the past, producers have clubbed two or three projects together. That way, they are assured of getting a good amount. Since Dhurandhar has broken many records, the makers can demand what they want. While they suffered some losses in the UAE [due to a ban on its release], the business they earned in the international market covered lost ground.”

Trade analyst Atul Mohan echoed that a package deal will give the makers an advantage. He noted, “Jio Studios and Aditya Dhar will get good value for the [joint] deal as everyone, everywhere is discussing Dhurandhar.” 

mid-day reached out to Jio Studios and Dhar, who remained unavailable for comment.