VEERE DI WEDDING is looking to close in at 80 crore nett business as it has collected 78.50 crore till now though is running out of steam and will hardly collect anything post the the release of SANJU. The interesting question this film raises is that does a Kareena Kapoor have a bigger box office pull than a John Abraham who would be the 11th or 12th biggest male star in the country while Kareena Kapoor you can put at number four (arguably maybe even 3 after Alia Bhatt and Deepika Padukone) from females after VEERE DI WEDDING.

Both VEERE DI WEDDING and PARMANU have been made on a similar cost and the trailer of PARMANU actually looked better and it looked a better made film also. But Veere Di wedding had a far better initial and also a far better lifetime score than PARMANU and that is talking India only as Overseas the gaps are huge.

It can be said that the language and one HIT song made the difference but it can also be said you have some face to get the type of opening that VEERE DI WEDDING did as it would have difficult without a top heroine. It would be interesting to see where the female stars rank if we rank male and female stars together. The females may find it difficult to get into 1-10 (maybe outside chance of Alia Bhatt) but by the looks of it it will be the girls dominating the 11-15 rankings.

The collections of VEERE DI WEDDING till date are as follows
Week One - 54,46,00,000
Week Two - 18,19,00,000
Week 3 - 4,68,00,000
Week 4 - 1,25,00,000 apprx (3 Days)
TOTAL -  78,58,00,000 apprx

VEERE DI WEDDING struggled at the box office in the third weekend due to RACE 3. The film was expected to be go down on Friday as RACE 3 released but its collections have not really jumped like they should on Saturday. Being a holiday for Eid it should have doubled up or more but it showed the regular Saturday growth (after first week) although it was a huge holiday. Luckily for the film it has done the more than the business it had to do in two weeks and is a solid HIT.

The collections of VEERE DI WEDDING till date are as follows,
Week One - 54,46,00,000
Week Two - 18,19,00,000
Friday - 65,00,000
Saturday - 1,10,00,000
TOTAL -  74,46,00,000 apprx

PARMANU managed to double up on Saturday but it dropped in week three more than it should have and with RACE 3 there was little chance of recovering ground. Unlike VEERE DI WEDDING which was way past the 30 crore share mark this film needed to go on further to get there and be a HIT but with the competition of RACE 3 that is impossible.

The business of PARMANU till date is as follows
Week One - 35,08,00,000
Week Two - 16,42,00,000
Week Three - 6,81,00,000
Friday - 35,00,000
Saturday - 80,00,000
TOTAL -  59,46,00,000 apprx

Both VEERE D WEDDING and PARMANU have similar costs at a little over 40 crore and the former is a far superior performer be it India theatrical or Overseas theatrical. But television should be a different story and PARMANU will win there due to its appeal for a wider segment of the audience.

VEERE DI WEDDING maintained well in its second week as it collected 18.25 crore nett and took its two week total to 72.75 crore nett. The drop in week two was 66% which is good. The film is a HIT but it will drop in the third week but still should be able to cross the 75 crore nett mark. The appreciation has been limited to metros especially Delhi NCR but that is more than enough for this film. The film has crossed 18 crore nett in Delhi NCR which is 25% of the films total business coming from one city and its four satellite towns.

The collections of VEERE DI WEDDING till date are as follows,
Week One - 54,46,00,000
Week Two - 18,25,00,000
TOTAL -  72,71,00,000 apprx

PARMANU has done decent business over three weeks and the total of the film stands at 58.25 crore nett. The film is mainly having a show or two in the metros now and may just creep over 60 crore nett. Overall its an AVERAGE/SEMI HIT film depending on where the final share comes in. The footfalls of the film just about hit 50 lakhs.

The business of PARMANU till date is as follows
Week One - 35,08,00,000
Week Two - 16,42,00,000
Week Three - 6,75,00,000 apprx
TOTAL -  58,25,00,000 apprx

VEERE DI WEDDING is showing a decent trend on the weekdays in week two as it grossed a little over 1.50 crore nett on its second Tuesday and has taken its twelve day total to 69 crore nett plus. The two week business will be around 72 crore nett which is more than NEERJA, PINK and DEAR ZINDAGI.

The film has crossed the business of PAD MAN in Delhi/UP and East Punjab and will is also likely to beat RAID in these two circuits which was a 98 crore nett all India film and this is even though the film will just have a two week run due to the release of RACE 3.

The collections of VEERE DI WEDDING till date are as follows,
Week One - 54,46,00,000
Friday - 2,75,00,000
Saturday - 4,25,00,000
Sunday - 4,50,00,000
Monday - 1,75,00,000
Tuesday - 1,60,00,000
Second Week - 14,85,00,000 apprx (5 Days)
TOTAL -  69,31,00,000 apprx

VEERE DI WEDDING grossed 1.75 crore nett on its second Monday to stand at 67.75 crore nett after eleven days and the second week looks to be heading for a 18 crore nett second week which is a good total for this film. RACE 3 is coming on on Friday which will hit collections but even without Race 3 the film has almost exhausted its run as it has a limited audience like most urban films.

The film will be at around 72.50 crore nett after two weeks and if it gets a show or two at multiplexes then it could finish in the 75 crore nett vicinity which is a strong total and the third highest for a female driven film after TANU WEDS MANU RETURNS and RAAZI. The footfalls will be 60 lakh range and this maybe outside the top five for female drive films.

The collections of VEERE DI WEDDING till date are as follows,
Week One - 54,46,00,000
Friday - 2,75,00,000
Saturday - 4,25,00,000
Sunday - 4,50,00,000
Monday - 1,75,00,000
Second Week - 13,25,00,000 apprx (4 Days)
TOTAL -  67,71,00,000 apprx

VEERE DI WEDDING had pretty good second weekend of 11.50 crore nett which has taken the ten day total of the film to 56 crore nett. The film failed to grow on its second Sunday as the film has not been appreciated by the family and mass audiences which take the Sunday collections higher.

Still it is found an audience with the urban youth especially females and that coupled with the good start is enough for the film to be a HIT. The numbers are far higher than anybody could have expected for the film and that probably includes the makers. The film has scored best in Delhi NCR while Maharashtra be it the centres in Mumbai circuit (except Mumbai city and Pune), Nizam/Andhra or CP Berar have not done well. East India is also low but that is sort of expected.

The collections of VEERE DI WEDDING till date are as follows.
Week One - 54,46,00,000 
Friday - 2,75,00,000
Saturday - 4,25,00,000
Sunday - 4,50,00,000
Second Weekend - 11,50,00,000 apprx
TOTAL -  65,96,00,000 apprx

The drop in the second weekend compared to first weekend is 68% which is decent trending. The film has another four days to add the numbers before the release of RACE 3 when it will get very limited screen space.

VEERE DI WEDDING showed growth of around 55% on its second Saturday which is the normal trend for a successful film. The film has now grossed 7 crore nett in its second weekend over two days which is a decent total.

The film is being driven by Delhi NCR and East Punjab where the collections are comparable to RAAZI over the first nine days but there is a difference in other circuits especially Mumbai where the first week business of RAAZI will be the two week business of VEERE DI WEDDING.

The collections of VEERE DI WEDDING till date are as follows:
Friday - 10,75,00,000 apprx
Saturday - 11,50,00,000 apprx
Sunday - 12,75,00,000  apprx
Monday - 5,25,00,000 apprx
Tuesday - 5,00,00,000 apprx
Wednesday - 4,25,00,000 apprx
Thursday - 3,25,00,000 apprx
Week One - 52,75,00,000 apprx
Friday - 2,75,00,000
Saturday - 4,25,00,000
Second Weekend - 7,00,00,000 apprx
TOTAL -  59,75,00,000

VEERE DI WEDDING has emerged a HIT film as it has held up well enough on its second Friday. The drop had basically come on Thursday as the new films released a day earlier therefore it was a minimal drop of around 10-12% on Friday from Thursday. This basically confirms its HIT status

There is a drop of 75% from the first day but as the opening was good for the film, this is good enough for the film to emerge a HIT and do business around the 75 crore nett plus mark. Basically the footfalls will be in the same vicinity as DEAR ZINDAGI, NEERJA and PINK which is the range of the urban film driven by metros.

The collections of VEERE DI WEDDING till date are as follows,
Friday - 10,75,00,000 apprx
Saturday - 11,50,00,000 apprx
Sunday - 12,75,00,000  apprx
Monday - 5,25,00,000 apprx
Tuesday - 5,00,00,000 apprx
Wednesday - 4,25,00,000 apprx
Thursday - 3,25,00,000 apprx
Week One - 52,75,00,000 apprx
Friday - 2,75,00,000
TOTAL -  55,50,00,000

VEERE DI WEDDING had a good first week of 52.75 crore nett and is a successful film. The film had a very good weekend of 35 crore nett and then held pretty well for two days before falling on Wednesday and a further drop on Thursday but that was mainly due to the release of JURASSIC WORLD: FALLEN KINGDOM.

There was KAALA in the South also and that film opened well in Tamil Nadu but VEERE DI WEDDING was not doing much in that area anyway. The film has done very well in Delhi NCR and East Punjab (despite competition film Punjabi film CARRY ON JATTA 2 which is breaking records) but most of the other circuits are just decent.

The first week collections of VEERE DI WEDDING are as follows.
Friday - 10,75,00,000 apprx
Saturday - 11,50,00,000 apprx
Sunday - 12,75,00,000
Monday - 5,25,00,000 apprx
Tuesday - 5,00,00,000 apprx
Wednesday - 4,25,00,000 apprx
Thursday - 3,25,00,000 apprx
TOTAL - 52,75,00,000 apprx

The film now needs to consolidate on its second Friday because another major fall will mean the contribution in week two will be not be good and then in the third week there will be RACE 3 meaning limited business as screens will be minimal.

VEERE DI WEDDING had its first noticeable drop on Wednesday as it collected 4.25 crore nett and took its six day collection to 49.50 crore nett. The first week is probably looking at a total of 53.50 crore nett though it could come out lower as JURASSIC PARK: FALLEN KINGDOM will release a day earlier on Thursday.

The film still has some work to do in week two as collections will be minimal when RACE 3 releases next week so it needs to add well in the second week to emerge a HIT film. The film is good in North but is being hurt by collections in Mumbai circuit especially the Gujarat belt. It could be that lifetime collections of this film are similar in Mumbai and Delhi/UP when the norm is that Mumbai is 50% better than Delhi/UP.

The first six day collections of VEERE DI WEDDING are as follows.
Friday - 10,75,00,000 apprx
Saturday - 11,50,00,000 apprx
Sunday - 12,75,00,000
Monday - 5,25,00,000 apprx
Tuesday - 5,00,00,000 apprx
Wednesday - 4,25,00,000 apprx
TOTAL - 49,50,00,000 apprx

BHAVESH JOSHI SUPERHERO is a poor fare and it will close up at under 1.50 crore nett for its total run.

VEERE DI WEDDING is doing well on the weekdays as it grossed 5 crore nett on Tuesday to take its five day total to 45 crore nett plus. The first week should close at around 54 crore nett and then it will be about that crucial second Friday which will tell if this film is a HIT or not.

The film had opened to around 40% better collections than RAAZI but the first week will fall 3-4% short of RAAZI and this is basically as the film has not been able to go outside its target audience. RAAZI had a similar audience profile as VEERE DI WEDDING on release but the film eventually managed to well in places like Ahmedabad, Surat, Jaipur, Agra etc which is not the case with VEERE DI WEDDING. The plus is that its not a big budget film so the target audience is enough for the film to be successful.

The first five day collections of VEERE DI WEDDING are as follows.
Friday - 10,75,00,000 apprx
Saturday - 11,50,00,000 apprx
Sunday - 12,75,00,000
Monday - 5,25,00,000 apprx
Tuesday - 5,00,00,000 apprx
TOTAL - 45,25,00,000 apprx

BHAVESH JOSHI SUPERHERO is a poor fare and it will close up at under 1.50 crore nett for its total run.

VEERE DI WEDDING held up pretty well on Monday to record business of around 5.25 crore nett. It was a normal 50% drop from Friday but collections are at good levels. It has crossed 40 crore nett in four days and should end the week around 54 crore nett.

The film should emerge a HIT as long as there is not a big drop on Friday. JURASSIC WORLD: FALLEN KINGDOM will release on Thursday and could hit collections a little especially the urban crowd with whom VEERE DI WEDDING has found some appreciation.

The first four day collections of VEERE DI WEDDING are as follows.
Friday - 10,75,00,000 apprx
Saturday - 11,50,00,000 apprx
Sunday - 12,75,00,000
Monday - 5,25,00,000 apprx
TOTAL - 40,25,00,000 apprx

Despite the solid start it will end up doing similar footfalls to films like DEAR ZINDAGI, KAPOOR & SONS, NEERJA and PINK which also only appealed to the urban crowd. It shows that whether these films open well or work by growth, the end result is that limited audience of around 60 lakh footfalls.

The films that have that little bit extra and can appeal to a few of the other major cities outside metros like Jaipur, Lucknow, Surat, etc be it RAAZI or SONU KE TITU KI SWEETY, then they can go a lot further.

BHAVESH JOSHI SUPERHERO dropped on Monday with a 50% fall and collections of 12-13 lakhs nett. The total so far is a little over 1 crore nett and it will close up at under 1.50 crore nett for its total run.

VEERE DI WEDDING had a good weekend of 35 crore nett which is well above the expectations that anybody could have had for the film even probably the makers themselves. The film has scored excellent collections in Delhi/UP and East Punjab and other circuits which are dominated by multiplexes are good. Mumbai has under performed for the film due to the Gujarat/Saurashtra belt which is a conservative circuit dominated by the family audience. So this type of film will find it hard to collect there.

The trend is so so over the weekend and pretty flat but that was also the case for BAAGHI 2 but the main difference is that BAAGHI 2 had mass appreciation and was a film which was universal. Here its an urban film with limited appreciation restricted to a few cities so it could have done with more growth.

The first weekend collections of VEERE DI WEDDING are as follows.
Friday - 10,75,00,000 apprx
Saturday - 11,50,00,000 apprx
Sunday - 12,75,00,000 apprx
TOTAL - 35,00,00,000 apprx

The film is a success unless it crashes out on Monday but there is still work to do to become a HIT film and for that the weekdays are crucial. The hold does not need to be huge on Monday and it needs to have that normal weekday trend which will be good enough for the film.

The core Hindi film audience has not really taken to the film but it does not need to do a huge number to be a HIT film and as long as the target audience in the metros is there for the next ten days or so it should put up a good lifetime total.

BHAVESH JOSHI SUPERHERO collected 90-95 lakhs nett over its first weekend and it is even lower than other duds by the same director like UDAAN and TRAPPED which managed to get over the 1 crore nett mark.

VEERE DI WEDDING did well again on Saturday as it collected 11.50 crore nett to take its total to 22.25 crore nett. The growth was limited but the numbers are still high so it can get away with the limited growth. It would have good for the film if it could have grown 20-30% as it is a urban film and that is when multiplexes of metros do best business.

But more important than that would be that it did not drop which was a possibility considering how high the first day was. The film is unlikely to do with the core Hindi mass and family audience as places which did not do well on day one did not improve. But the urban youth especially the female audience in metros could make this film a HIT and the weekdays will tell.

The first two day collections of VEERE DI WEDDING are as follows.
Friday - 10,75,00,000 apprx
Saturday - 11,50,00,000 apprx
TOTAL - 22,25,00,000 apprx

The business on Sunday may again see limited growth but even that is more than enough for the film as it will take the film to a 35 crore nett weekend and that is a very good first weekend number for the film.

It has two weeks till RACE 3 and that should be enough for the film as is likely to be front loaded and not a long runner like a RAAZI or SONU KE TITU KI SWEETY.

VEERE DI WEDDING had a very good first day of 10.75 crore nett apprx which is hugely unexpected. It is the highest opening day ever for a film without a major male lead beating the numbers of TANU WEDS MANU RETURNS and MARY KOM. There have been films like RAGINI MMS 2 and JISM 2 which have opened as strongly if not better than VEERE DI WEDDING in the morning but they have not gone to sustain through the day like VEERE DI WEDDING.

The job is basically done for the film as with this start its a commercial success because after the weekend business all its costs will be recovered and on top the solid early numbers from Overseas are a bonus. The novelty of women mouthing expletives has given this film an initial boost that is unthinkable. There are examples of erotic thrillers with female leads getting initial boosts but this sort of expletives in an urban female driven film is a first for the Hindi film industry.

This has enabled the makers to be in the clear but for the director and artistes to really benefit, the film must also find some appreciation with the audience and cannot afford to just filter out after this big start. The youth has come in a big especially young females with some multiplexes reporting a higher ratio of  females compared to males which is very rare in Hindi cinema and the next few days will tell how this audience has appreciated the film.

The collections on the first day show the normal trend and its not as if they fell in the evening so it will be expected to trend well but the weekend collections bring families into play and this could be the test for the film. This is the audience which takes those medium budget films like SONU KE TITU KI SWEETY and RAAZI to those big numbers and if this film gets some acceptance from the families then it will no doubt go on to be a major HIT.

The other release BHAVESH JOSHI SUPERHERO had poor collections of 25-30 lakhs nett and the director has done this before with UDAAN (29 lakhs) and TRAPPED (25 lakhs) and obviously makes cinema that no one wants to see but the industry takes a lot of time to learn that facts and figures rarely lie.