The actress talks to BT about the current content space, and how the dynamics could be different post lockdown
Rachana Dubey (BOMBAY TIMES; May 27, 2020)

Last week, Kangana Ranaut released a video, which showcased a poem penned by her called Aasmaan. The actress, who featured in the video and shot it herself, used sky as a metaphor for emotions and perceptions. Last year, Kangana, who made her foray into direction as the co-director of Manikarnika - The Queen Of Jhansi, announced that she would be backing an ambitious project titled Aparajitha Ayodhya as a producer. The film would have rolled out towards the end of 2020, if the ongoing Coronavirus pandemic hadn’t put a speed breaker in its path.

When we asked about her plans to direct a full-length feature film again, the actress told BT, “We will see how cinema and theatre business goes and where we stand post the lockdown. I got huge success as an artiste. I have established myself as a content creator and launched my production house this year. I understand that the digital space is becoming big. Do I have to now look at a future as a content creator because that medium is for actors, not superstars? I’d say that it’s a different medium, and these things will be evaluated in due course. I am comfortable being a big star who gets seetis, and a content creator who works behind the scenes. Right now, I am also not certain which medium I would make content for. Films were quite dramatic when they were meant for theatres alone, but with the changing dynamics, we can’t say how content will shape up. It’s early to decide which way to go.”

She added, “As a creative person, I feel there is still a lot for me to achieve and learn. Manikarnika - The Queen Of Jhansi gave me a different kind of success. If I was just an actor who came from a small town and became a star, I would be anxious with the theatrical business running into quandary at the moment. My stardom came at a high price and I have created all of this myself. I have my own company today, and I was on my way to make Aparajitha Ayodhya, and I am open to wherever life decides to take me from this point onwards.”