HOUSEFULL 4 is set to emerge a HIT as it continues to do very good business with collections of 15.50 crore nett on Wednesday. The film is a success and the second weekend should confirm its status of a HIT film. Normally it would be the Friday but that could have some holiday lag at places but by the end of the weekend the holiday period will be totally over. The film is now easily the highest grossing film of the HOUSEFULL franchise in just six days at 124 crore nett and it looks like going to a far higher level than the previous films in the franchise and could even be the best in terms of footfalls.

HOUSEFULL 4 continues to be record extraordinary collections in UP and Gujarat which are in holiday period while other places are generally good. The film has dropped around 35% from the Bhai Dooj holiday while there was a 30% drop on Bhai Dooj from the national holiday. This is solid trending for the film with collections at high levels.

15 crore nett plus on a Wednesday with regular ticket rates is a high number so when Gujarat and UP come off this holiday period there will be a drop in collections. Gujarat/Saurashtra has seen 4 crore nett plus on Wednesday which is phenomenal. The collections over the last three days in Saurashtra are higher than the first three days of BAAHUBALI 2: THE CONCLUSION which is pretty insane as that film is nearly double of any other film in Saurashtra in terms of lifetime numbers

The last three days could have been even better if the film had 700 or 800 screens extra which it could not get due to MADE IN CHINA and SAAND KI AANKH. The dull weekend period hardly made a difference if it was 4900 screen release or 3900 screen release but the last three days has seen the film at high occupancy at many places and those extra screens would have been a great help and its not as if those other films are collecting.

The collections of HOUSEFULL 4 till date are as follows.
Friday - 18,50,00,000 apprx
Saturday - 18,00,00,000 apprx
Sunday - 14,25,00,000 apprx
Monday - 34,25,00,000 apprx
Tuesday - 24,00,00,000 apprx
Wednesday - 15,50,00,000 apprx
TOTAL - 1,24,50,00,000 apprx