BOMBAY TIMES (August 13, 2019)

Akshay Kumar, Fox Star Studios’ and Hope Productions’ Mission Mangal is racing towards a bumper advance booking from audiences across India. The country’s first space film, directed by Jagan Shakti, has received an overwhelming response from across theatres in India.

It is set to surpass expectations as advance bookings reflect movie-goers’ excitement to witness the mission to Mars and the response from both theatres and multiplexes has been phenomenal. Here’s what some of the top management of leading multiplex chains have to say about the massive response:

Kamal Gianchandani, PVR Cinemas says, “Mission Mangal has received a staggering response from the audience and it re-affirms the belief that a film with good content, that has been marketed and promoted well, will definitely pull the audience to the theatres. Akshay, Fox Star and Hope Productions have done a great job. Akshay has mastered the genre of presenting real-life stories with a touch of entertainment. Mission Mangal only surpasses that standard and it has hooked everyone—from school children to serious cinema enthusiasts and even the family audience. Going by the initial advance booking, we are expecting to witness history.”

Rajender Singh Jyala, Inox, states, “Advance bookings of Mission Mangal are phenomenal across multiplexes. We are expecting it to open huge on Independence Day. We opened advance bookings on Sunday and day one advances of Mission Mangal are highest for any Hindi film released so far this year. Promos of the film are looking very interesting and viewers have been eagerly waiting for this Mars Mission movie from the day Fox Star Studios and Akshay launched the trailer. Looking at the response of advance bookings and a long holiday weekend, we are sure that Independence Day weekend will be one of the biggest box office weekends.”

“Akshay is one of the most loved actors, who is popular across audiences of all age group and it’s evident from the unprecedented advance booking for Mission Mangal. We are hopeful of a massive weekend and are looking forward to a record day one numbers on Independence Day,” adds Devang Sampat, Cinepolis.

The film, starring Akshay Kumar, Vidya Balan Taapsee Pannu, Sonakshi Sinha, Kirti Kulhari, Nithya Menen and Sharman Joshi, is based on the story of the scientists at the Indian Space Research Organisation (ISRO), who contributed to the Mars Orbiter Mission, India’s first interplanetary expedition. Writer and Creative Director of the film is R Balki.

Mission Mangal is presented by Fox Star Studios, Produced by Cape of Good Films, Hope Productions and Fox Star Studios. The film releases on August 15, 2019.