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Box Office India Trade Network

TOILET - EK PREM KATHA grossed 12 crore nett apprx on its first day as collections improved as the day went along. The best figures for the film are in UP and Bihar while West Bengal and Nizam are worst performers. The collections are lower than RUSTOM which released at the same time last year and even BROTHERS which released two years back but TOILET - EK PREM KATHA is a more content driven film from those films and more about what it does after the first day. Below are the first day openers of Akshay Kumar releases over the last 20 months or so and they are all in a similar range
Airlift (Jan 16) - 11.12 crore
Housefull 3 (Jun 16) - 15.24 crore
Rustom - (Aug 16) - 13.92 crore
Jolly LLB 2 (Feb 17) - 12.07 crore
Toilet Ek Prem Katha (Aug 17) - 12 crore apprx

It remains to be seen what sort of growth the film garners over the weekend and a good hold on Monday will be crucial as then it can really benefit from the big holiday on Tuesday.