Box Office India Trade Network

ENTERTAINMENT had a low first week of around 49.50 crore nett and although it remained steady and found appreciation in some circuits on the weekdays, the damage had been done with a low weekend.

The film held up well at places over the weekdays but needed to be stronger as the weekend was low and had to sustain against big competition (SINGHAM RETURNS) in week two. The film was strong on Monday but fell 20% on Tuesday and Wednesday and that is where chance of a decent lifetime total was lost.

ENTERTAINMENT has the eighth highest first week collections of the year. The film fared best in North and CI while most other circuits performed below bar with low first week collections.
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KICK grossed around 10.25 crore nett in its third week taking its three week business to around 213 crore nett. The film has seen a near 80% drop in week three due to a the release of ENTERTAINMENT. Below are the weekly figures for the first three weeks

Week 1 - 1,55,71,00,000
Week 2 - 47,27,00,000
Week 3 - 10,25,00,000 approx
TOTAL - 2,13,23,00,000

KICK is the second biggest grosser of all time after DHOOM 3 beating the 208 crore nett of CHENNAI EXPRESS. DHOOM 3 is still way out in front with business of 260 crore nett. KICK will add another 3-4 crore nett to finish in between the 215-220 crore nett.