Showing posts with label Doctor Strange In The Multiverse Of Madness. Show all posts
Showing posts with label Doctor Strange In The Multiverse Of Madness. Show all posts

Fenil's Bollywood Talk # 945


WILL SPIDER-MAN: BRAND NEW DAY BREAK AVENGERS: ENDGAME’S LONG-STANDING DAY 1 RECORD?

Tomorrow, July 30, will see the release of Spider-Man: Brand New Day, and the excitement surrounding it is historic, to say the least. It has been a long time since a Hollywood film generated such widespread craze in India. The recently-released The Odyssey also witnessed a tremendous rush, but its demand was largely concentrated in urban centres. Spider-Man: Brand New Day, meanwhile, is attracting phenomenal interest across North, South, East and West India, and in urban centres and mass pockets alike.

The advance booking opened way back on June 17. In just 24 hours, 45,000 tickets for the film were sold, which proved that there was a huge demand to see the superhero flick. The expectation was that the film would open at around Rs. 40-45 crores. However, the demand kept on increasing as the release date neared. As a result, the film can now have an astonishing opening of more than Rs. 50 crores.

The trade and industry are now excited to see if it can beat the long-standing record of Avengers: Endgame. That film opened at Rs. 53.50 crores and since more than 7 years, it holds the record of the highest Hollywood opener of India. The craze for Avengers: Endgame was unbelievable and seems like Spider-Man: Brand New Day is also in the same boat.

It was said that there’s superhero fatigue, and it is indeed true. At the same time, Spider-Man stands out. He’s the most popular superhero in India, as every film of the series with different actors have worked big time. The films of Spider-Man are easy to understand and the character itself is youthful and entertaining, which is why he has an insane following.

The last Spider-Man film, Spider-Man: No Way Home, opened at Rs. 32.75 crores in lockdown time when cinemas operated at 50% occupancy. Hence, now that the situation is normal, it was a given that Spider-Man: Brand New Day would open with a bang. That it would challenge the numbers of Avengers: Endgame was not expected.

At present, Spider-Man: No Way Home is the third-biggest Hollywood opener in India, while the second spot is occupied by Avatar: The Way Of Water, which opened at Rs. 40 crores. Spider-Man: Brand New Day is certain to surpass this figure. The fourth and fifth positions are occupied by Avengers: Infinity War, which opened at Rs. 31.25 crores, and Doctor Strange In The Multiverse of Madness, which collected Rs. 28.75 crores on its opening day, respectively. In short, four of the five films on the list belong to the Marvel Cinematic Universe (MCU).

Considering the craze for Spider-Man: Brand New Day, one can only imagine the kind of opening that Avengers: Doomsday, scheduled for release on December 18, could register. The MCU appears to be back in form, at least for now. If the studio plays its cards well, the subsequent films could also benefit from this renewed momentum and avoid the struggle to attract audiences that the franchise experienced over the last few years.

The top 5 biggest openers of Hollywood films in India
1. Avengers: Endgame - 53,50,00,000
2. Avatar: The Way Of Water - 40,00,00,000
3. Spider-Man: No Way Home - 32,75,00,000
4. Avengers: Infinity War - 31,25,00,000
5. Doctor Strange In The Multiverse Of Madness - 28,75,00,000

Fenil's Bollywood Talk # 840


WILL DEADPOOL & WOLVERINE BE THE BIGGEST HOLLYWOOD HIT OF THE YEAR?

As predicted, last week’s romcom Bad Newz had a healthy opening of Rs. 8.25 crores thanks to an amusing subject and hit trailer and songs. The word of mouth, however, was decent and not highly positive. Its weekend collections were Rs. 29.75 crores and could have crossed the Rs. 30 crore work with better reports. On Monday, the makers implemented the controversial Buy One Get One (BOGO) ticket scheme. It happened late in the day and the earnings that day were Rs. 3.50 crores. The effect of the offer was seen the next day when the film collected as much on Tuesday as on Monday. The first week’s collections will be around Rs. 43 crores and how much it drops after the release of Deadpool & Wolverine remains to be seen.

This is because Deadpool & Wolverine is all set for a smashing opening. The excitement for the film is tremendous as it brings two popular and drastically opposite superheroes for the first time. The trailers have added to the hype. The advance booking in India opened last week to a fantastic response. The ticket rates are high and yet, audiences are booking in hordes.

As per the trends, Deadpool & Wolverine is all set to break the opening day record of Oppenheimer, that is, Rs. 14.50 crores and also that of Thor: Love And Thunder, which is Rs. 18.48 crores. It won’t be able to go past the opening day number of Doctor Strange In The Multiverse Of Madness – Rs. 28.74 crores. Nevertheless, the opening of Deadpool & Wolverine will be Rs. 20 crore plus. It’ll all depend on the bookings today and the current booking tomorrow to understand what the opening would be. There’s a small chance that it can cross the Rs. 25 crore mark but it’s too early to predict.

Gap between theatrical and OTT release gets longer and longer; Avatar: The Way Of Water out on OTT 170 days after release

avatar 2 box office collection
Box Office India Trade Network

The box office may not be back as to where it should be yet but its pretty clear now that bets are being placed on theatrical as the way forward. There was a time when the theatrical window had shortened and its was being said this would be the norm down the line.

But cut 18 months forward and the theatrical window is getting longer as can be seen by the time the major releases are taking to reach SVOD. Disney which is the undisputed number one studio in the world and has seen theatrical releases as soon as they were allowed post Covid is pushing the window longer and longer with each release. AVATAR: THE WAY OF WATER saw an SVOD release only after 170 days although its available on PVOD at a prohibitive rate in most countries.

AVATAR: THE WAY OF WATER is probably not the best example as its the biggest film out there and if the director had his way it would not be on streaming for years. A better comparison is that DOCTOR STRONG IN THE MULTIVERSE OF MADNESS released last May saw an SVOD release 47 days post theatrical release. Now. in 2023 those 47 days have gone to 89 days for ANT-MAN AND THE WASP: QUANTUMANIA. It pretty much tells the way Disney is going despite having one of the biggest streaming platforms out there with Disney+.

In our industry there is no PVOD and so, its basically an eight weeks window now to SVOD and this is fine. But within the industry, there is still a belief in streaming with movies pushed that way and stars (mini) ready to work in web series which have and will be disasters in terms of the core Indian audience due to which their equity gets a double hit. One that you are available readily on TV and in episode format and secondly its pretty much crap in terms of the content liked by Indian audiences.

Simply put when a studio like Disney is placing bets on theatrical despite having a huge successful platform, then the message is pretty clear to one and all that theatrical must be sustained. Below are the days that major films have taken to reach SVOD (Subscription Video on Demand) and as can be seen the time gets longer and longer.

The release dates are in brackets.
Encanto (24 Nov 21) - 30 Days
Doctor Strange In The Multiverse Of Madness (06 May 22) - 47 Days
Thor: Love And Thunder (08 Jul 22) - 62 Days
Black Panther: Wakanda Forever (11 Nov 22) - 82 Days
Avatar: The Way Of Water (16 Dec 22) - 170 Days
Ant-Man And The Wasp: Quantumania (17 Feb 23) - 89 Days

Classifications 2022: Six blockbusters, one super-hit and three hits

Yearender 2022: From 'The Kashmir Files' to 'Drishyam 2', 6 films that witnessed success at the box office
Box Office India Trade Network

The year 2022 was bad year for original Hindi content but it was helped out by dubbed South films which mean business was only 30% down on 2019. Hollywood releases saw good numbers for the big films with regular content pretty much like the Hindi films and putting in lower numbers than regular content in 2019. AVATAR: THE WAY OF WATER broke the record of AVENGERS: ENDGAME but it was down to the South circuits smashing records by distances while the business in many areas was good and not outstanding. 

There were three films that crossed the 200 crore nett mark - THE KASHMIR FILES, DRISHYAM 2 and BRAHMASTRA. THE KASHMIR FILES number was not not organic with sponsored shows by political parties, corporates and individuals. But here even if 100 crore nett was organic, it is still an insane number for the film.

DRISHYAM 2 was the film of the year as far as original Hindi content is concerned and the face of it the film can be called an OTT film but the film was based around human relationships of a family and had brand value. The earlier DRISHYAM had worked on satellite and Maharashtra. DRISHYAM 2 went mad in Mahasrashtra recording numbers second to only KGF - CHAPTER 2 post pandemic and than includes all Hollywood releases as well.

KGF - CHAPTER 2 was the film of the year if we look at all the films. The film set the box office on fire from day one and there was no stopping the film as it racked up initial records at almost every centre in the Hindi circuits. This film, like BAAHUBALI, had seen insane results on satellite which meant huge reach of the film. RRR (South) BHOOL BHULAIYAA 2 which came in the first half of the year were also BLOCKBUSTER films.

KANTARA (South) also deserves a mention as it did huge business in Maharashtra as the regionality and story had takers there but if the film somehow managed respectable numbers in a Bengal or Punjab it was due to how the rural milieu was presented so well in the film which Hindi cinema is unable to do today. These areas would hardly care about the story or the myths of the film.

There are flop theatrical films put in the list before but as its one disaster after another one the flop tag is probably not as bad as it was before. The classifications of 2022 is as follows.

All Time Blockbuster
KGF - Chapter 2 (South)

Super Blockbuster
Avatar: The Way Of Water (Hollywood)
The Kashmir Files

Blockbuster
RRR (South)
Drishyam 2
Bhool Bhulaiyaa 2

Super Hit
Kantara (South)

Hit
Brahmastra
Doctor Strange In The Multiverse Of Madness (Hollywood)
Gangubai Kathiawadi

Semi Hit
Thor: Love And Thunder (Hollywood)
Jurassic World: Dominion (Hollywood)

Average
JugJugg Jeeyo
Black Panther
Black Adam (Hollywood)
Karthikeya 2 (South)

Below Average
The Batman (Hollywood)
Top Gun: Maverick (Hollywood)
Ek Villain Returns
Uunchai
Rocketry - The Nambi Effect 

Flop
Vikram Vedha
Ram Setu
Bhediya
Badhaai Ho
Major (South)
Vikram (South)

Classifications 2022: Four blockbusters; KGF - Chapter 2 emerges as the top film

2022 witnessed a year of blockbusters. Here's the list of top-grossing Indian films worldwide.
Box Office India Trade Network

The first half of the year has been a mixed bag with films that got appreciation doing phenomenally well while the rejected ones doing phenomenally bad. The huge problem has been that most films have been dead on arrival with a double digit opening now being actually becoming a task when before it was expected for most cast films.

The general picture for cinemas has been boosted by a couple of films from the South and a few Hollywood films so overall the picture is not so bad. But when it comes to the original Hindi content, the story is not good and obviously the industry is aware. But this is the story across all film industries in India and contrary to the media theory, we might actually be in a better position than the other film industries as the problem here is the content that is presented as cinema which is not the case with other film industries in India.

The biggest blockbuster came from the South in the form of KGF - CHAPTER 2 and the difference with this film was that the story format may have been as other South films but the shot taking and look of the film was very contemporary. The film, content wise, was not as strong as BAAHUBALI 2: THE CONCLUSION but for the male mass audience this film may have had more than the Prabhas-starrer as collections in many of the smaller centres were as strong as BAAHUBALI 2: THE CONCLUSION if not better.

As far as original Hindi films are concerned, the biggest film was THE KASHMIR FILES, though this film got a lot of support from various sections including political to push it to a huge final box office number. Even if the support was not there, it would have still have managed to do well. The other blockbuster was BHOOL BHULAIYAA 2 which was like a lifesaver for the industry and showed a regular commercial entertainer can still work when good. GANGUBAI KATHIAWADI emerged a HIT film while JUGJUGG JEEYO also did well in certain centres and was an average fare overall. 

The South had another blockbuster with RRR but there were so many other South dubbed films in the first six months and they all bit the dust. Hollywood had winners with the Marvel films DOCTOR STRANGE IN THE MULTIVERSE OF MADNESS and THOR: LOVE AND THUNDER while JURASSIC WORLD: DOMINION did pretty well. THE BATMAN and TOP GUN: MAVERICK did respectable business considering the situation. 

At present a flop theatrical tag is not actually that bad of a result as its just one disaster after another one. BADHAAI DO and ROCKTERY: THE NAMBI EFFECT (Hindi) are in this bracket.

The classifications for the first six months of 2022 is as follows.

All Time Blockbuster
KGF - Chapter 2 (South)

Super Blockbuster
The Kashmir Files

Blockbuster
RRR (South)
Bhool Bhulaiyaa 2

Super Hit
Doctor Strange In The Multiverse of Madness (Hollywood)

Hit
Gangubai Kathiawadi
Thor: Love And Thunder (Hollywood)

Semi Hit
Jurassic World: Dominion (Hollywood)

Average
JugJugg Jeeyo

Below Average
The Batman (Hollywood)
Top Gun: Maverick (Hollywood)

Flop
Badhaai Do
Rocketry: The Nambi Effect (South)

(Crisp) Movie Review: DOCTOR STRANGE IN THE MULTIVERSE OF MADNESS by FENIL SETA

Doctor Strange In The Multiverse Of Madness is a fun entertainer that has action, thrill and some amount of humour to keep the interest going. The film starts with a bang, wasting no time. The initial fight sequences are quite engaging. A particular action scene in the second half is seen to be believed and will surely be greeted with claps. However, the film becomes too complicated. Too many characters are added, and proper justice is not done to some of them by the makers. Avengers: Endgame and Spider-Man: No Way Home also had a bit of a complex storyline. Yet, it was entertaining and not that difficult to understand. Doctor Strange In The Multiverse Of Madness, however, is in a zone where you’ll have to ask your friends or family about certain plot points or later log on to Google for ‘Doctor Strange In The Multiverse Of Madness explained’ articles. This is something that never happened with a Marvel movie before. Speaking of performances, Benedict Cumberbatch, as always, is too good. Elizabeth Olsen does well although her character’s actions are not entirely justified. Benedict Wong is dependable. Xochitl Gomez puts up a great act. Rachel McAdams is lovely in a small role. All in all, Doctor Strange In The Multiverse Of Madness is a one-time watch, and strictly for Marvel fans.

My rating - *** out of 5!

Fenil's Bollywood Talk # 724

WILL DOCTOR STRANGE IN THE MULTIVERSE OF MADNESS BREAK SPIDER-MAN: NO WAY HOME’S RECORD?

The Marvel Cinematic Universe has become a very huge brand, as we all know. Their last film, Spider-Man: No Way Home was released in December 2021. In India, it created a huge craze and opened at a huge Rs. 32.75 crore. The film managed to collect more than Rs. 215 crore in its lifetime despite the third wave.

Now, the next Marvel film, Doctor Strange In The Multiverse Of Madness, will be released tomorrow. Yet again, the excitement is tremendous, though not at the level of Spider-Man: No Way Home. One of the major reasons for the hype is that Doctor Strange was a part of Spider-Man: No Way Home. Also, he has been loved for his contribution to the Avengers films. As a result, viewers now know him and want to see what he’s upto in the new film.

In a rare instance, the team of Disney opened the advance booking of Doctor Strange In The Multiverse Of Madness way back, on April 8. In other words, viewers were given a chance to buy tickets a month in advance! Believe it or not, several shows got full 27 days before the film’s release. As time passed, more and more theatres opened up the advance. Last week’s major releases, Heropanti 2 and Runway 34, have flopped. Realizing that these films would not get a lot of shows in Week 2, the advance booking of Doctor Strange In The Multiverse Of Madness opened in full swing across the country from Saturday. The tickets were sold out in most properties, especially for the shows on Friday, May 6.

However, Doctor Strange In The Multiverse Of Madness will face some challenges. It has got far too many shows. The film is running almost everywhere and in certain multiplexes, shows start from 12:30 am with the last show at 11:55 pm! As a result, more than 30-40 shows are being played of the film in many theatres. Hence, there’s too much supply while the demand is there but not as much. The exhibitors, however, are simply following the Spider-Man: No Way Home model. But Spider-Man: No Way Home had an insane craze as it featured as many as 3 Spider-Man’s. So, even those who are not Marvel fans were excited to see it. Doctor Strange In The Multiverse Of Madness doesn’t have any such USP.

Nevertheless, the opening is expected to be more than Rs. 27-28 crore. It can even cross the Rs. 30 crore mark, with an outside chance of crossing Spider-Man: No Way Home’s first-day collections. Spider-Man: No Way Home had a superb word of mouth. If Doctor Strange In The Multiverse Of Madness also has similar kind of reports, it can work big time. Even if reports are negative, it’ll have a healthy lifetime as the collections in the first weekend itself would be around Rs. 90-100 crore.

Doctor Strange In The Multiverse of Madness's advance goes into an overdrive over the weekend

Doctor Strange In The Multiverse Of Madness Trailer: The X Factor Sends Twitter Into Tailspin
Box Office India Trade Network

The advance of DOCTOR STRANGE IN THE MULTIVERSE OF MADNESS went into overdrive over the weekend and showed brisk sales over Saturday and Sunday. The film had already crossed an advance of 10 crore nett before the weekend but now its stands at around 20 crore nett.

The film is going to take a huge opening with South circuits leading as the three bigger ones (Nizam/Andhra, Mysore and Tamil Nadu) are expected to collect 3-4 crore nett each. SPIDER-MAN: NO WAY HOME collected 33 crore nett late last year but that might be a push as SPIDER-MAN is a bigger brand than DOCTOR STRANGE and also as a film the fomer probably has more for the masses.

They way the advance is going especially at the bigger multiplexes, it will probably look like a 30 crore nett opening day by the time the advance ends on Thursday night. The issue may well be slower movement on the day as advance for this film has been open for almost a month. So a lot will be baked into the advance and also it may not have the mass patranoge of the AVENGERS movies or SPIDER-MAN films which may keep the film under 30 crore nett.

The fact that DOCTOR STRANGE IN THE MULTIVERSE OF MADNESS is challenging the advance numbers of SPIDER-MAN: NO WAY HOME is a huge achievement. Hollywood has also had it tough in India post the pandemic as the smaller films show lesser business to similar films before the pandemic. However, DOCTOR STRANGE IN THE MULTIVERSE OF MADNESS will hopefully show there is no limit for the bigger cinematic film which is a must watch in the theatres.

Doctor Strange In The Multiverse Of Madness sets advance records a week before release

Saudi Arabia Bans Marvel's Next Superhero Film 'Doctor Strange'. Here's Why
Box Office India Trade Network

DOCTOR STRANGE IN THE MULTIVERSE OF MADNESS has set an advance record as it crosses 10 crore nett advance a week before release which has never happened before. There has probably not been a film also that has opened up advance so early before release in India. But whether you do or you don't do, there has to be an audience out there and DOCTOR STRANGE IN THE MULTIVERSE OF MADNESS had it.

There will be two Eid releases this week but the real fireworks will come a week after Eid with DOCTOR STRANGE IN THE MULTIVERSE OF MADNESS. HEROPANTI 2 and RUNWAY 34 are the two Eid releases but reports are the key to both films as Eid falls after the weekend. Ideally these films should have released on Monday when it is Eid but then it would have been only be a four day run till DOCTOR STRANGE IN THE MULTIVERSE OF MADNESS

The advance of DOCTOR STRANGE IN THE MULTIVERSE OF MADNESS started three weeks back and a couple of days after KGF - CHAPTER 2. If we compare the properties where both films opened (DOCTOR STRANGE IN THE MULTIVERSE OF MADNESS opened at very limited properties) then the advance for the Marvel film was faster than KGF - CHAPTER 2. This does not mean a better opening for DOCTOR STRANGE IN THE MULTIVERSE OF MADNESS as advances for Hollywood are generally faster and on top, this film has Marvel branding.

There is a week left for release and the film already has 11 crore nett in the bag which is already the highest advance outside KGF - CHAPTER 2 and SPIDER-MAN: NO WAY HOME post pandemic. The national chains of PVR, Inox and Cinepolis are contributing around 8 crore nett to this 11 crore nett figure as more of their properties opened advance. 

The film could be looking at a 20 crore nett plus opening day but a lot will depend on the response to the film in languages as they may have a lower ratio as compared to the likes of the AVENGERS. films and SPIDER-MAN: NO WAY HOME.