Randeep Hooda starts next project on misleading ads after wrapping Eetha schedule

Mohar Basu (MID-DAY; March 17, 2026)

Within weeks of completing the Pune schedule of ‘Eetha’, Randeep Hooda has moved on to his next project. Sources have told mid-day that the actor is fronting director Anjit Bhatnagar’s maiden feature film, which revolves around misleading advertisements and their consequences. Bhatnagar has envisioned it as a hard-hitting drama set in Haryana.

By March-end, Hooda will head to a village in Haryana for an extensive schedule of the yet-untitled film. 

A source close to the production revealed, “Randeep plays a Haryanvi Jaat. He completed the first schedule in Mumbai in late January, and is now prepping for the next leg. The makers will explore the socially relevant subject in a realistic manner.”

A Hyderabad-based production house is said to be backing the film.