Dhurandhar The Revenge collects 75.50 cr on Day 1
8:44 AM
Posted by Fenil Seta

Box Office India Trade Network
DHURANDHAR THE REVENGE set the box office on fire as it not only set a first day record by beating the numbers of JAWAN by a huge distance but it also clocked the highest single day in history also going past the collections of PUSHPA 2 - THE RULE standing at around 74.50 crore nett on its first Sunday. DHURANDHAR THE REVENGE has recorded a first day of around 75-76 crore nett.
The circuit numbers are generally less than the PUSHPA 2 - THE RULE Sunday and that includes Delhi/UP and East Punjab (may just edge past on final numbers) but DHURANDHAR THE REVENGE has business from the South which was very limited for the Allu Arjun-starrer. The national chains are way ahead of the PUSHPA 2 - THE RULE's Sunday. The fact the film has not reached the Sunday circuit figures of PUSHPA 2 - THE RULE shows what is to come over the weekend. That first Sunday of PUSHPA 2 - THE RULE is the only other time that a Hindi film has crossed 70 crore nett in a single day.
As far as the first day goes, it has beaten JAWAN by a margin. The Shah Rukh Khan-starrer had a release on Janmashtami which is a holiday in many places while DHURANDHAR THE REVENGE released on Gudi Padwa which is mainly a South and parts of Western India holiday. Not that it really matters much as even if it was not a minor holiday, DHURANDHAR THE REVENGE would still be looking at huge numbers. Such is the craze of the film.
The film was always on course for records due to the appreciation of the first part but eventually its about doing it and this film has done it. The first parts had certain elements against a certain community but this film follows a more patriotic path and against an enemy country. The propaganda accusation will always be around in the media though it does not matter. DHURANDHAR had made Aditya Dhar the top director of the country and this film just cements this position. Its never been seen before that the first three films of a director are such huge mega hits and that includes the legends like Raj Kapoor, Manoj Kumar or Subhash Ghai. Here its URI, DHURANDHAR and now DHURANDHAR THE REVENGE.
The franchise is also the first one where that underworld and mafia theme has really worked in a big way. Generally these type of films were Mumbai based like VAASTAV, COMPANY, SATYA or ONCE UPON A TIME IN MUMBAAI and they only worked in Maharashtra while the rest of the country did not care though the critics did get orgasms over these films. The placing and positioning here is totally different as the franchise goes into the underworld of Pakistan with patriotism which gives it huge appeal in the Northern and Central belts which those earlier underworld films never got. The music may not be at the level of the first part but again it works big time for the film in the background.
The collections including paid previews stand at around 115 crore nett and the story is just starting as it the film goes on a record breaking spree.
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DHURANDHAR THE REVENGE set a new opening day record as it smashed the old record of JAWAN by a distance collecting around 75 crore nett. This 75 crore nett came after a huge collection in paid previews. If there was no paid previews the margin would have been more. There are some films in the list below like JAWAN and ANIMAL, which had reasonble collections in regional dubbed formats, but even if we add that, DHURANDHAR THE REVENGE is still better.
DHURANDHAR THE REVENGE was released in dubbed formats but there was hardly any collection which was expected as it does not have names linked to the South industries like JAWAN and ANIMAL which helped these films get some collections. The target audience in the South is watching the film in the original language in numbers and may will shatter all box office records of JAWAN and ANIMAL in the long run including their dubbed versions.
DHURANDHAR THE REVENGE has reached the 75 crore nett mark but if we look at number ten, then its only 40 crore nett. So, it still shows that despite the benchmark going this high, its not easily achievable and a film has to be really special. The film has also pushed ticket rates to an insane level and the process is always that the next event film takes the rates of previous event film at a minimum or takes it a little higher. The problem now will come if an event film does not quite have the hype it should have but has rates at DHURANDHAR THE REVENGE level which could be a recipe for disaster. The footfalls on day one were a little less than JAWAN.
The top ten opening days for original Hindi films are as follows.
1. Dhurandhar The Revenge - 75,50,00,000 apprx
2. Jawan - 63,87,00,000
3. Pathaan - 55,72,00,000
4. Stree 2 - 53,12,00,000
5. Animal 51,48,00,000
6. War - 50,61,00,000
7. Thugs Of Hindustan - 48,27,00,000
8. Bharat - 41,62,00,000
9. Tiger 3 - 40,88,00,000
10. Singham Again - 40,18,00,000
This entry was posted on October 4, 2009 at 12:14 pm, and is filed under
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