From the look of things, it will be a grand Eid for Salman Khan fans. The advance booking window for Sikandar opened on March 27, and earned over Rs 10 crore on the first day. Despite its strong advance booking figures, buzz in the trade is that Sikandar is unlikely to smash Khan’s highest opener, Tiger 3 (2023), which had raked in Rs 43 crore on its first day.

Trade analyst Taran Adarsh notes, “There are lots of factors [going in Sikandar’s favour]—it’s an Eid release, it stars Salman, and A R Murugadoss is the director. The assets may not have tracked as expected, but Sajid Nadiadwala [producer] and Salman know the pulse of the audience. Spot bookings will be the main focus. Since Tiger 3 made Rs 43 crore, Sikandar has the pressure to not settle at a final figure of Rs 25 crore [on Day One]. It has to top Tiger 3, which will be a challenge.”

Like Sikandar, Tiger 3 was not only a festival release but also a Sunday offering. One could argue that the 2023 Diwali offering had the advantage of being part of the YRF Spy Universe. In contrast, Sikandar is a standalone action drama, which may not have the same multiplex appeal. But trade circles are confident that single-screen theatres, in cities as well as in tier-2 and -3 towns, will be the film’s stronghold.

Manoj Desai, executive director of Gaiety-Galaxy, states, “Salman’s films have an unmatched pull in single screens. His fans don’t care about reviews or [box-office] comparisons; they come for the experience. They should increase the number of screens; Bhai’s film on Eid is bound to do well.”