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Box Office India Trade Network

There were two main Hindi releases this week with MOHALLA ASSI and PIHU and both could not do much on the opening day as both films had nothing to interest the initial audience. PIHU is a film with a child as the main protagonist while Mohalla Assi is a long delayed film with nothing in it in the form of entertainment (from the trailer point of view). The collections of the two films were as follows.

Mohalla Assi: 25-30 lakhs - The film did better in UP as the base was Benaras and it collected around 11-12 lakhs in the Delhi/UP circuit but Mumbai circuit has half of Delhi/UP.

Pihu: 40-45 lakhs - This film should grow better than MOHALLA ASSI and if it can get 1 crore nett on Saturday it may have a chance for some sort of run. It has collected better than similar films like STANLEY KA DABBA (25 lakhs nett) and TRAPPED (25 lakhs nett) but both these films were duds.

The best release of the week was FANSTASIC BEASTS: THE CRIMES OF GRINDELWALD which is a big budget Hollywood film but it hold little value in India and also does not have the sort of content that is needed for India. The film managed to get 2.75 crore nett on the first day which is the lower side

The first film is in this series, FANTASTIC BEASTS AND WHERE TO FIND THEM, was released in 2016 and did not do well so that is an obstacle already for the second film in the franchise as far as India is concerned. FANTASTIC BEASTS AND WHERE TO FIND THEM released in 2016 did business of around 15.50 crore nett in its lifetime run.

The opening day of that film was in the 1.75 crore nett range so even if we look at in that point of view its not really gone up by much with just an extra 1 crore nett coming and Hollywood is a a different level than it was in 2016.

The Saturday growth will tell if FANSTASIC BEASTS: THE CRIMES OF GRINDELWALD has any chances of sustaining after weekend but a film of this sort probably needed better opening day collections.