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Box Office India Trade Network

PHILLAURI grossed 3.50-3.75 crore nett approx on its opening day which is on the lower side but it put up good numbers in East Punjab and decent figures in Delhi city though the rest of the country was well below the mark. In places like Mumbai, Kolkata and Bangalore the numbers were below NH10 which had an all India opening of 3.25 crore nett.

The East Punjab number is higher than big Hindi films like KAABIL, RANGOON and SHIVAAY and this has come mainly because of the presence Diljit Dosanjh. This is the plus which has upped the all India total where the film has a chance to succeed because otherwise the film would not have even collected 3 crore nett. It is rare that the collections in Mumbai, Delhi/UP and East Punjab are all in the same range but this film has managed that. In fact East Punjab could be the highest circuits as when the final figures of Mumbai come in, its quite likely that it has stayed below 1 crore nett.

The film should be able to show growth on Saturday with Mumbai and Delhi growth being crucial. But on the other side the growth could be held back by East Punjab as the the film has managed to get a far wider audience there due to the star which can be seen by the very high ratio for the circuit. So when this happens the film also has to appeal to that wider audience to show growth or even sustain at the same level. The film probably needs growth of around 40% on Saturday to have a decent weekend.

The collections of ANAARKALI OF AARAH were limited and BHANWAREY was even worse