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DNA (March 3, 2016)

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Enlarge ImageHaving failed to get a response from the actors, Delhi government has now approached the wives of four Bollywood actors urging them to encourage their husbands to not endorse pan masala products as they contain areca nuts, a potential cancer causing agent.

Additional Director (Health), Delhi Government, Dr SK Arora has written to Kajol, wife of actor Ajay Devgn, Gauri Khan, wife of Shah Rukh Khan, Malaika Arora Khan, wife of Arbaaz Khan and Sunita Ahuja, wife of actor Govinda asking them to persuade their husband to not endorse pan masala products in larger public interest. “Humble appeal to you for encouraging Mr Shah Rukh Khan not to participate in advertisements of pan masala in larger public health interest. Earlier, a letter was written to Mr Khan to not participate in such advertisements, in public interest. Nonetheless I have not received any response till date nor has he plugged doing such advertisements,” Arora said in his letter to Gauri. “A similar letter was sent to Ms Sunny Leone and I am delighted to inform that I have received an affirmative response with the assurance not to indulge in such promotion in future. Moreover, she is consulting the companies for the terms and conditions of present contract to stop advertising pan masalas,” Arora said.