JAB HARRY MET SEJAL has been rejected outright and is a flop film with collections of 58 crore nett apprx in the first week. The weekend was under expectations at 44 crore nett but the film just dropped off over the weekdays and added only 14 crore nett over thw Mon-Thu period.

It has not done well in any circuit across in India with even West Bengal where Shah Rukh Khan films tend to get numbers even if the content is not there has not performed this time. East Punjab is the worst performer considering there are big multiplexes in the circuit where the film would have collected.

The fate of the film shows that a big star can't really go towards content that is not going to be liked by the wider audience. When the regular films like DILWALE and RAEES are not appreciated they under perform at the box office but are still successful. When the niche content goes wrong then the collections just drown as can be seen with FAN and now JAB HARRY MET SEJAL and even TUBELIGHT. This is because a big star brings in a much bigger opening audience initially than the films deserve and they just can't sustain at those levels. Even if the niche audience likes they would find it tough as this audience can't sustain a film at the opening levels of a Shah Rukh Khan or Salman starrer.

JAB HARRY MET SEJAL had another huge fall on Tuesday as collections came down to 3 crore nett. This is 55% lower than Monday which was a partial holiday. The total of the film so far is 53.75 crore nett and it has practically folded out with this Tuesday business.

The Tuesday number is 80% apprx down from the first day and this means if it was not a holiday for Raksha Bandhan on Monday then the film would have grossed at the best 4 crore nett allowing for the bigger fall after a holiday. The first five days collections of JAB HARRY MET SEJAL are as follows
Friday - 15,00,00,000 apprx
Saturday - 14,25,00,000 apprx
Sunday - 14,75,00,000 apprx
Monday - 6,75,00,000
Tuesday - 3,00,00,000
TOTAL - 53,75,00,000

The film will not reach 60 crore nett for the week with a more likely scenario of 57-58 crore nett and then from there 70 crore nett looks a big task. Imtiaz Ali has managed to do the unthinkable and give Shah Rukh Khan such a low grosser.

JAB HARRY MET SEJAL fell badly on its first Monday despite parts of the country being a holiday for Raksha Bandhan. These places did hold better but the fall is coming here also. In a circuit like Mysore where there was no holiday the fall was frightening and this was probably the best performing circuit over the weekend.

The total of the film in four days stands at a little above 50 crore nett and it seems the film will close the first week at around 60 crore nett depending on the fall on Tuesday. The first four days collections of JAB HARRY MET SEJAL are as follows
Friday - 15,00,00,000 apprx
Saturday - 14,25,00,000 apprx
Sunday - 14,75,00,000 apprx
Monday - 6,75,00,000 apprx
TOTAL - 50,75,00,000

The film has faced rejection all over the country and it is another low after the huge disappointment of TUBELIGHT. Here this could have been seen before release as the film did not look good but to finish with collections of 70 crore nett or maybe even less is a shocker.

JAB HARRY MET SEJAL grossed 44 crore nett over its first weekend. The total is a fair number but well below expectations of a Shah Rukh Khan starrer. Its even beaten the lifetime figures of most recent films in the weekend but still its a low number and the trend is poor as day one remains the best day. This was going to be a possibility as the way the director narrates stories it is very niche. The storytelling as per his past films is very poor and then when you open at 15 crore nett it means you get a large audience which will just not relate with this type of storytelling.

The only way out was if the metros went crazy over the film then you have a shot at 125 crore nett (BARFI till date is biggest at 105 crore nett for a primarily metro film) but this did not happen. The weekend collections of JAB HARRY MET SEJAL are as follows
Friday - 15,00,00,000 apprx
Saturday - 14,25,00,000 apprx
Sunday - 14,75,00,000 apprx
TOTAL - 44,00,00,000

The business is good in the metros over the three days but even there the growth is not what it should have been over the weekend. The film has fared poorly in East Punjab despite the presence of many high end multiplexes and even West Bengal which is a Shah Rukh Khan dominated circuit has not really performed with around 2.50 crore nett. Mumbai grossed around 14 crore nett while Delhi/UP was 8.50 crore nett. Comparatively Mysore was best at 3.25 crore nett apprx.

JAB HARRY MET SEJAL had a fall in business on the second day of around 5% which pretty much seals its fate as the weekend will find it impossible to reach 50 crore nett which is too low for a Shah Rukh Khan starrer. The collections on Saturday were in the 14-14.25 crore nett range. On the other hand the film could have dropped more on Saturday as it has a limited audience. Basically it will hold around these levels over the weekend due to Shah Rukh Khan box office clout but then go down fast over the weekdays. There is a holiday for Raksha Bandhan on Monday but its very likely the film could see a noticeable drop despite the holiday.
Friday - 15,00,00,000 apprx
Saturday - 14,25,00,000 apprx
TOTAL - 28,25,00,000

The business is poor all over barring Mumbai, Pune, Delhi NCR and Bangalore as these places held or gained on Saturday while it dropped in most other places. The SRK stronghold Kolkata also saw a drop in collections. Mysore is performing best for the film.

It will be the first Shah Rukh Khan starrer to go below 50 crore nett for the weekend since DON 2 in 2011. This is not counting the guest role in DEAR ZINDAGI. Even a FAN managed to collect 52 crore nett plus and that film was probably a little more niche than this as was devoid of music as well.