Malaika Arora, who is also an entrepreneur, is making a mark for herself while following her interests and passions in areas like fitness, clean eating and wellness. Along with a robust, two-decade career in films and TV, she has also deep-dived into entrepreneurship. As a strategic business investor, Malaika has handpicked tie-ups and investments under her company, Malaika Arora Ventures (MAV). Known for her on-point sense of fashion and fitness level, she has lent her expertise to brands in these areas.

Malaika says, “These last two-three years have been an eye-opener. Things take time, but venturing into these areas was always on my mind. Today, I take pride in my umbrella venture, which has allowed me to be a part of many different brands. It was a gradual movement from one space into another — from fashion to wellness and food. These are all areas I am extremely attached to. While I continue to be associated with brands, I now want to have a seat at the table and from being its face and voice, I now also want to be a part of the ideation and all the action behind the scenes. I want to make a greater difference. There are businesses that can do a lot with the right backing and the right voice and the right platform which MAV can provide.”

Talking about how she sees her ventures panning out in 2022, Malaika says, “MAV’s umbrella is large. There is so much to tap under each section — fashion, wellness and food. These conversations are underway in some specialised and important verticals in these categories. I also want to float my apparel brand, which has my essence. Twenty years ago, I would not have thought that I would be in this space, but today, I am eager to explore and break as much ground as possible. People are judgmental, but one has to work relentlessly and normalize the fact that women can achieve anything at any age. You have to pursue your ideas and ventures some will fly, some won’t and some will go through many ups and downs. I am game for it all; I am all in. ”