Shilpa Shetty is debuting as a producer on TV with Aunty Boli Lagao Boli. Touted as India's first live game show, it will give viewers a chance to win a car with every episode. “We will go live every Sunday at noon on Colors. People will bid on cars and the lowest unique bid will win. It's an unusual concept because no one has ever won a car on live TV before. There is also a comical aspect to it,“ says Shilpa.

Archana Puran Singh is the host. When asked why she isn't hosting it herself, the actress-turned-entrepreneur quipped, “I can't do it it because I'm judging Super Dancer (on another channel). Besides Archana, we will have comedians as well as Bollywood actors making guest appearances in every episode. Also, the show needed an aunty to justify the title but I don't look like an aunty yet,“ she laughs, adding that they cast Archana because she fits the bill and doing live TV is really difficult. “You need someone with a lot of experience and she's fab.“

Shilpa has clear demarcations. Husband Raj Kundra looks after finances while she looks after the creative aspects. A healthy balance.