PINK after good business in the first two weeks has seen falling business in weeks three and four due to the release of M S DHONI - THE UNTOLD STORY and the film consuming its limited target audience. The film is looking at a finish of 65 crore nett and a distributor share of 29.50 crore apprx. The film is a HIT like NEERJA based on good budgeting but appreciation is very limited across just a handful few cities. NEERJA had tax exemptions in many states and there was an attempt to release the film in smaller centres to disastrous results. The tax exemptions are not here so that won't be attempted here. The business of PINK till date is as follows.
Week One - 35,51,00,000
Week Two - 21,53,00,000
Week Three - 6,18,00,000
Fourth Weekend - 1,00,00,000 apprx
GRAND TOTAL - 64,22,00,000

The NETT collections of the film are 6 crore less than NEERJA but the film has a GROSS of 90 crore apprx while NEERJA had a similar GROSS figure.