MID-DAY (September 10, 2015)

The escalating graph of farmer suicides in the state has been an area of concern for several years now even as political parties trade clame scramble to stake their claim as the true champions of farmers’ interests. On Tuesday, the Maharashtra Navnirman Sena (MNS) issued a letter to Bollywood artistes, film producers and directors, appealing for help for farmers reeling under the drought crisis — but with a veiled threat. It mentions that in case of non-cooperation by the tinseltown folk, films of the celebrities, who do not extend assistance, will be boycotted.

Issued by Ameya Khopkar, president of the party’s film wing Maharashtra Navnirman Chitrapat Karmachari Sena, the letter reads: “These artistes spend lakhs on parties, in fun and frolic. But it seems their minds are obscured and they are blind to concepts such as gratitude and humanitarianism. It would now be necessary to black out their films and throw more light in their darkened heads (sic).”

Khopkar also mentions that while many “may be selfish” but some celebs like Salman Khan and Aamir Khan have been keenly involved in charitable acts and the others must take a cue from them. “Our film industry has always come forward to fight for our legitimate rights. Why not now? Do not put ideas into the heads of the people of Maharashtra. And, therefore, before they retaliate, we appeal to you through this letter,” writes Khopkar.

Although seeking the assistance of B-Town is a thoughtful gesture, subtle hints about blacklisting the films has not gone down well with the industry celebs. Says actress Swara Bhaskar, “It sounds like the intention is noble, but issuing a threat of this nature completely ruins the effort. I don’t understand why the MNS cadre express themselves only through hooliganism and vandalism, even for a good cause. How self defeating is that? This is juvenile and dangerous.”


Echoing her sentiments is Adil Hussain, who was last seen on the big screen in Zed Plus (2014). “Asking for help for drought- affected areas is very legitimate. And I think the industry should help. But disrupting screening of Hindi films is a threat. If threats are to be treated as requests, I don’t have any problems. Otherwise, it is equivalent to extortion.”

He also questions why the MNS hasn’t threatened the state government yet. “The same party (ruling the state) is at the Centre. Is the BJP government not going to protect the farmers? Why doesn’t the Navnirman Sena go to the Ambanis and Adanis and ask for help? Just a thought,” adds Hussain.

Mukesh Bhatt, president, Film and Television Producers’ Guild, echoes Hussain’s sentiments when he says. “Let them approach the Ambani brothers before coming to us.”

Gulshan Devaiah feels that Bollywood should rise to the occasion, but does not need to do it at anybody’s behest. “Some use diplomacy, some use war, but unfortunately we now associate the MNS with the latter option. I think ideally Indian entertainment industry and its corporate machinery as a while, regardless of what diaspora it caters to, should do what it can about such situations without anyone asking or ordering do so,” he states.

Producer Goldie Behl, on the other hand, says that the film fraternity has always tried “in its own small way to contribute to any and every crisis situation”. Vipul A Shah also says, “The film industry has always supported all good causes, so we would do our bit happily. The threat won’t work. If they want our support, then they have to do it with love.”