Amitabh Bachchan is back on TV this time to bring you a show with a heart
8:41 AM
Posted by Fenil Seta
BOMBAY TIMES (September 27, 2015)
Star Plus and Amitabh
Bachchan are collaborating after 15 years on an ambitious project titled
Aaj Ki Raat Hai Zindagi. The two have come together to entertain and
inspire viewers with this unique show.
Said Uday Shankar, CEO, Star India, “Our vision has been to inspire a billion imaginations and we have aimed to do that with every content offering we bring forth as a network. With this show, we have once again collaborated with the biggest superstar of the country, Amitabh Bachchan, for a unique project on Indian television that will not only entertain but also inspire individuals and leave them with a reason to smile.“
Big B added, “Having started my television journey with them, I was always looking to associate with Star Plus again. However I was keen that we come together for a befitting show that carries forward the legacy. When I heard about Aaj Ki Raat Hai Zindagi, I instantly connected with it. I genuinely believe that media is a powerful vehicle to inspire change but we have to achieve this in an entertaining manner. What I love about the show is that it is thoroughly entertaining, but has its heart in the right place. I am really looking forward to it.“
The promo has generated excitement among celebrities across sports, music, film and television industry. We hear celeb guests on the show will include the likes of Sania Mirza, Arijit Singh and Madhuri Dixit-Nene among others.
Maruti Suzuki presents Aaj Ki Raat Hai Zindagi powered by Cadbury Dairy Milk will air soon on Star Plus.
Said Uday Shankar, CEO, Star India, “Our vision has been to inspire a billion imaginations and we have aimed to do that with every content offering we bring forth as a network. With this show, we have once again collaborated with the biggest superstar of the country, Amitabh Bachchan, for a unique project on Indian television that will not only entertain but also inspire individuals and leave them with a reason to smile.“
Big B added, “Having started my television journey with them, I was always looking to associate with Star Plus again. However I was keen that we come together for a befitting show that carries forward the legacy. When I heard about Aaj Ki Raat Hai Zindagi, I instantly connected with it. I genuinely believe that media is a powerful vehicle to inspire change but we have to achieve this in an entertaining manner. What I love about the show is that it is thoroughly entertaining, but has its heart in the right place. I am really looking forward to it.“
The promo has generated excitement among celebrities across sports, music, film and television industry. We hear celeb guests on the show will include the likes of Sania Mirza, Arijit Singh and Madhuri Dixit-Nene among others.
Maruti Suzuki presents Aaj Ki Raat Hai Zindagi powered by Cadbury Dairy Milk will air soon on Star Plus.
This entry was posted on October 4, 2009 at 12:14 pm, and is filed under
Aaj Ki Raat Hai Zindagi,
Amitabh Bachchan,
Bollywood News,
Uday Shankar
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