Bollywood actress Anushka Sharma plays a new role as the brand ambassador for one of Mumbai's well known real estate companies - Ruparel Realty. At the announcement of their brand campaign - Live Iconic - Anushka spoke about the values that go about in creating an icon.

She said, “Icons are no extraordinary people. They are ordinary people who do extraordinary things. I  believe women who play a pivotal role in everyone's lives are the true icons of our society. A loving child, a dutiful daughter, an adorable wife, a competitive career personality and an inspiring mom, she imparts values that are iconic at every stage of life.“

And, Ruparel is a company that promotes these values.Their projects are a testament to iconic style, inspiring luxury and innovative lifestyle features. Milind Ruparel asserted, “We have been in the forefront of creating landmarks that have stood testimony to quality and style. Our new projects in Mumbai and Navi Mumbai seek to redefine luxury living. And with Anushka as our brand evangelist, we hope to connect well with those who aspire and desire to live an iconic lifestyle.“

Amit Ruparel affirmed his choice for Anushka, saying, “She stood out as she has achieved stardom by her own efforts in an industry where it is very difficult to survive without a godfather. Anushka is an ideal choice for the brand as her courage, style and grace represent the brand attributes.“

As part of her association with the group, Anusksha pledged her commitment to help people realise safety and security of women in our country.