Showing posts with label Mary Kom second week. Show all posts
Showing posts with label Mary Kom second week. Show all posts
Week 1: Finding Fanny 23.50 cr, Creature 15 cr; Mary Kom 51 cr in 2 weeks
12:17 PM
Posted by Fenil Seta

Box Office India Trade Network
FINDING FANNY did poor business in week one grossing around 24.23 crore nett. The film only did well on Saturday when premium multiplexes attract the most crowds. Collections at most of these multiplexes dropped on Sunday and crashed on Monday.
Mumbai, Delhi, East Punjab and Mysore have done the best business but even a circuit like Mysore where the film could have gone on to well had a 60% drop on Monday. Still the overall figures in Mysore of 2.75 crore nett are good.
CREATURE 3D, meanwhile, grossed around 15 crore nett in its first week and made no impact at the box office. Uttar Pradesh was better but it makes little difference.
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MARY KOM grossed around 11 crore nett in its second week taking its business to over 51 crore nett. The drop week on week is around 75% which is fair. It was helped from Saturday onwards by the fact that the two new releases - FINDING FANNY and CREATURE 3D - could not find appreciation.
The film should go to around 55 crore nett in its lifetime run which is fair collection though distributors who took the film expected more. The best business will in the bigger circuits of Mumbai and Delhi/UP with Mumbai being the best of the lot due to the tax exemption in Maharashtra which has led to good collections in Mumbai city and Pune. Mumbai circuit will cross 20 crore nett.
Comparing with other heroine dominated films, it is likely to be third in the list after QUEEN and KAHAANI but those two were much smaller films..
Mary Kom collects 48 cr in 10 days
8:08 AM
Posted by Fenil Seta
Box Office India Trade Network
Mary Kom had a fair second weekend grossing around 7.25-7.50 crore
nett taking its ten day total to around 48 crore nett. It should easily
cross 50 crore nett by the end of the second week and is now looking at a
finish of 55 crore nett approx.
The film was again best in Mumbai in second weekend as it grossed around 2.75 crore nett in the circuit. As it is tax free in Maharashtara the film is putting up decent collections in the multiplexes of Mumbai/Thane and Pune. Delhi/UP grossed around 1.60 crore nett taking the ten day total for the circuit to nearly 11 crore nett
The film is still heading for losses for distributors wherever it has been sold be it CP Berar or Rajasthan though they will be minimal at around 15-20 lakhs which amount to around 10% of the prices paid. Overall a 55 crore number is decent result for the film with only one actress as face value but that appreciation was missing which could have made it a hit.
The film was again best in Mumbai in second weekend as it grossed around 2.75 crore nett in the circuit. As it is tax free in Maharashtara the film is putting up decent collections in the multiplexes of Mumbai/Thane and Pune. Delhi/UP grossed around 1.60 crore nett taking the ten day total for the circuit to nearly 11 crore nett
The film is still heading for losses for distributors wherever it has been sold be it CP Berar or Rajasthan though they will be minimal at around 15-20 lakhs which amount to around 10% of the prices paid. Overall a 55 crore number is decent result for the film with only one actress as face value but that appreciation was missing which could have made it a hit.
Mary Kom is an underperformer; collects 41 cr in 8 days
11:48 AM
Posted by Fenil Seta
Box Office India Trade Network
MARY KOM dropped badly on Monday as it recorded business in the 3.25-3.50 crore nett range taking its four day total to 30.50 crore nett. The film had trended well over the weekend but there was always a chance of drop as it was premium multiplexes carrying the film which usually drop on Monday and there were so many screenings. The film is showing a 55% drop from Monday.
The pick up in business in mass circuits should have helped as collections were low and it should have easily shown an under 50% drop from Friday in mass circuits but only CI managed to do this.
The film is heading for a first week of around 38-39 crore nett but will find it hard to hit the 50 crore nett mark for lifetime business. The film is fair in terms of costs as a lot of advertising was paid by brands involved in the film but it will not cover the prices paid for it be it the all India theatrical rights or the distributors who paid pretty high rates in various circuits.
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MARY KOM was steady on Tuesday showing a small drop from Monday but the weekday collections are down quite a bit from the weekend business. The approx daily business is as follows
Friday - 7,45,00,000
Saturday - 9,05,00,000
Sunday - 10,80,00,000
Monday - 3,60,00,000
Tuesday - 3,25,00,000
If MARY KOM can hold like Tuesday on the next two days it may reach the 40 crore nett mark for the first week business.
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Mary Kom struggled on the weekdays with low collections as it recorded a 39.50 crore nett first week. The film started pretty well especially at high end multiplexes and showed good growth at multiplexes on Saturday and Sunday but collections came down pretty badly on Monday. Although the film remained pretty steady over the rest of the week, the damage had been done on Monday.
A near 40 crore nett is a reasonable figure for the first week but the film has not found appreciation with the audience so will not add much after the first week.
A film like RAGINI MMS 2 which is heroine centric but in the horror/sex genre so if it is to score will do best initially and manages a 23 crore nett weekend and finishes at 46.50 crore nett. Here a so called content based film is doing a 27 crore nett weekend and struggling to double its weekend like RAGINI MMS 2 really tells about how good the content really is. Overall the producers are safe as they got good prices for the film and much of the advertising was done by brands involved in the film but the investors will lose.
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MARY KOM dropped on its eight day grossing around 1.25-1.50 crore nett. The film was dropping over the weekdays and the fact that two new major releases came up also made a further dent into its collections
The film has now grossed around 41 crore nett in eight days and should just about cross the 50 crore nett mark. The drop in collections on day eight from day one is around 80%.
The film should be able to grow on Saturday and Sunday but the film should have done better considering its opening weekend business but the appreciation from the audience was missing..
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