You can’t escape criticism, it’s part and parcel of the work we do-Shoojit Sircar
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I have not left any single shot in my edit room for the Jallianwala Bagh scene. Everything is used-Shoojit Sircar
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Gulabo Sitabo actor Farrukh Jaffar passes away
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For Sardar Udham, I had to believe that one could hold on to his angst for 21 years-Vicky Kaushal
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Exhibitors soften stance; warm up to digital premieres as it facilitates cash flow, enables new projects to roll
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Now that the vaccine is out, I’m ready to start shooting-Shoojit Sircar
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I discussed idea of sporting eyebrow slit with Anubhav Sinha-Ayushmann Khurrana
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Shoojit Sircar opens up about his social media sabbatical
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OTT releases find place in Oscar entry selection
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Fenil's Bollywood Talk # 640
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HOW FILMS DISAPPEAR FROM PUBLIC MEMORY IN NO TIME THANKS TO OTT!
When films release in cinemas, the entire promotional exercise and even the situation naturally used to be such that those films would get talked about for a couple of weeks at least post its arrival in cinemas. Pre-release, the buzz would be maximum thanks to elaborate publicity strategy. Even if promotion was minimal, there used to be a discussion about the films on social media and even offline. Once the film would release, the promotions from the part of the producer used to reduce. But the reviews, daily box office reports etc used to keep the film in news or at least in discussion among netizens.
Today, with theatres shut and many films releasing directly on streaming platforms, the scenario has altered drastically. The films make minimal noise when the trailer is out. The promotions are limited because the producers don’t feel the need as they have already got the money from the OTT giant. This was not the case earlier when the makers went with the belief the more you promote, the more the chances of film catching the attention of the viewers and the more the chances of it becoming a box office success. And once the film releases on OTT, there’s a bit of noise surrounding it because of the reviews and moviegoers sharing their views. However, in 3 or 4 days, the movie gets forgotten, as if it’s wiped off from public memory!
The first major release on OTT was Gulabo Sitabo, starring Ayushmann Khurrana and Amitabh Bachchan. It was released on Friday June 12 and it hardly made waves on day 1 and day 2. On day 3, it was totally forgotten as the same day, Sushant Singh Rajput passed away and it dominated the headlines (and still continues to do so). Hence, a benefit of doubt was given to it. But the same happened with the other films as well. On July 31, 3 films released on different platforms – Shakuntala Devi, Lootcase and Raat Akeli Hai. All three were acclaimed but got discussed just for 48 or at best 72 hours.
August 12 saw the release of Gunjan Saxena – The Kargil Girl, starring Janhvi Kapoor. It is the story of India’s first woman combat pilot and it got into controversy because of the portrayal of Indian Air Force. This is the only film that was discussed for more than 3 days and that too due to these issues. Again, a week later, it faded into oblivion. Same with Sadak 2. It was in the news as its trailer got the most number of dislikes on YouTube. The film was widely panned and usually such films do stay relevant for being trashy. Sadak 2 proved to be an exception.
In case of films which don’t face a controversy, the condition is horrible. Khuda Haafiz, an actioner starring Vidyut Jammwal, got praise from critics. But it just didn’t make any sort of noise. It may have got viewership but it’s sad such a nice film was ignored on social media. If it had been released in cinemas, this wouldn’t have been the case. A similar example is of Dolly Kitty Aur Woh Chamakte Sitare. It stars Konkona Sen Sharma and Bhumi Pednekar and is directed by Alankrita Srivastava of Lipstick Under My Burkha fame. This flick raises some important issues of patriarchy, feminism, a woman trapped in unsatisfied marriage, cross dressing etc. There’s no doubt it would have stirred a huge discussion if it was a theatrical release, notwithstanding its box office fate. But it was released online and didn’t really have the traction it deserved. It’s not even uncommon to see many moviegoers not even being aware that Dolly Kitty Aur Woh Chamakte Sitare and Khuda Haafiz have even been released.
The upcoming few months will see the release of big films online like Laxmmi Bomb, Coolie No 1 and Bhuj – The Pride Of India, starring biggest of names in the star cast. It remains to be seen if these films also get royally ignored or do they manage to be talked about for at least a week after it’s digital release.
OTT releases back in theatres: A viable option?
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We ask experts about the feasibility of OTT-to-theatre releases
Rishabh Suri (HINDUSTAN TIMES; August 27, 2020)
When will theatres reopen is the big question on everyone’s mind in the film industry. Shoots have resumed, actors are ready, but what about the venue that showcases their work? Many filmmakers have opted to release their ready films on OTT platforms instead — Gulabo Sitabo, Shakuntala Devi, Gunjan Saxena - The Kargil Girl, to name a few. While speculation is rife that September might see theatres getting back to business, makers are likely to remain apprehensive about theatrical releases, considering the audience might be scared to venture out. Could these OTT releases be used again to test waters?
Divided opinions
Shibasish Sarkar, CEO, Reliance Entertainment, says it depends on the choice of the platforms. “When a producer has sold the rights of his movies, they lie with the OTT platforms. If they want to release, they may... Unless it’s not in the contract, it’s not the producer’s choice,” he tells us.
Earlier this year, Baaghi 3 had just released when the Coronavirus outbreak hit the country and theatres had to be closed. Actor Tiger Shroff had told us then that they were hoping to come back to theatres, even after it came on an OTT platform. “The bigger picture is the safety of people... Let’s see once the situation settles; perhaps we may re-release,” he had said.
Meanwhile, producer Anand Pandit, who has decided to release his film The Big Bull on OTT, says he is up for re-release of such films theatrically. “Why not? It depends on the contract you have, and also whether it’s viable... But you have to do your analysis. If your films is more B- and C- centric, single screen type, then it is a good thing to consider; they might not have seen it on OTT,” he reasons, adding, “Producers could also buy back the rights, but not at the same price.”Director Tigmanshu Dhulia, whose film Yaara released directly on a digital platform recently, says chances look slim. “It depends on when theatres will open, and how much content is there to exhibit... There might be some chance of these OTT films releasing, but it’s slim. So much money will have to be put on marketing,” he says.
Theatre owners, on the other hand, are apprehensive if OTT-to-theatre releases would work. Manoj Desai, executive director of G7 Multiplex and Maratha Mandir cinema, Mumbai, says, “If people are getting to watch films in their bedrooms, why would they come to theatres? The public won’t come to theatres in the beginning when theatres reopen as everyone is scared. Also, we don’t know what kind of [social distancing] guidelines we’d get, like seat people keeping one vacant in between. How will a couple sit? They would prefer to watch it comfortably on digital... I have three theatres with a capacity for 1,000 people; it will come down to 450. How will I accommodate everyone? I will have to incur charges on air conditioning and maintenance, too.”
Presenting lockdown list - Dil Bechara, Special Ops emerge most popular film and show
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As stay-at-home period runs into its sixth month, viewership tracking firm reveals Dil Bechara, Special Ops have emerged most popular film and show
Mohar Basu (MID-DAY; August 26, 2020)
In a domino effect of sorts, the Coronavirus lockdown caused a shift in the entertainment consumption patterns of the Indian population. A country that has had more than its fill of dramas about shape-shifting serpents and family feuds turned to digital entertainment, thus discovering the grim journey of Hathoda Tyagi or rooting for Sushmita Sen as the unlikely queen of a drug cartel. As we enter the sixth month of lockdown, it is only fitting to determine which series and direct-to-web releases grabbed maximum eyeballs and dominated the mainstream consciousness.
Refusing to divulge numbers, Shailesh Kapoor, CEO, Ormax Media, reveals that direct-to-web releases, though a recent phenomenon in the Hindi film industry, found an eager audience. "Dil Bechara has been the top film by a wide margin, followed by Gulabo Sitabo, Extraction, Shakuntala Devi and Gunjan Saxena: The Kargil Girl, in that order. These are based on estimates," he says. The results are arrived at basis the social media buzz generated by each offering, its reach and appeal.Even as Paatal Lok captured the imagination of the country post its May 15 release and Jitendra Kumar sealed his position as an Internet star with the endearing Panchayat, Kapoor reveals that it is, in fact, an espionage thriller that tops the list of the most-watched Indian web series. "Disney+ Hotstar's Special Ops fared the best. Amazon Prime's Paatal Lok comes second, followed by Voot Select's Asur." Amazon Prime's Panchayat and Disney+ Hotstar's Aarya round off the top five shows.
He observes that TV consumption increased by 40 per cent during the lockdown, with viewers tuning in to news on a daily basis. The top five television offerings between April and June, when old shows were being rerun, were Ramayan (Doordarshan), Mahabharat (Doordarshan), Taarak Mehta Ka Ooltah Chashmah (Sony SAB), Mahabharat (Star Plus) and Shri Krishna (DD). "With fresh episodes being aired from July, Kundali Bhagya has become the most-watched show followed by Taarak Mehta..., Anupamaa, The Kapil Sharma Show and India's Best Dancer."

Angad Bedi has no qualms over OTT release of films
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Shreya Mukherjee (HINDUSTAN TIMES; July 9, 2020)
These unprecedented times are all the more difficult for those staying away from home, says actor Angad Bedi, who recently flew down to Delhi to spend time with his parents. “I usually come for a couple of days every month, but this time, I hadn’t seen them for over three months. Number of (Coronavirus) cases in Delhi shooting the roof got me all the more worried,” he says.
However, upon returning to Mumbai, Bedi says he might quarantine away from home while shooting for his web series, MUMbhai, for the sake of his daughter, Mehr. “I had started shooting for MumBhai when the lockdown happened. This gap actually didn’t benefit me. For an artiste, athlete or performer, this period was like rusting, not resting,” he opines.
Bedi’s next big screen outing Gunjan Saxena starring actor Janhvi Kapoor is now set for a direct-to-OTT release. Is he happy about this? “Everybody is watching everything on the web these days,” he continues, “Be it The Verdict: State v/s Nanavati or Inside Edge (his previous web projects), I know the kind of reach web has. Also, theatres are yet to open and even if they do, I’m not sure how many will take the risk of going out.”
“Amitabh Bachchan-Ayushmann Khurrana’s film Gulabo Sitabo and even films of Alia Bhatt, Abhishek Bachchan and Akshay Kumar are releasing online. It’s the same for us all. We want maximum people to watch our work,” says the actor, 37, adding that one needs to keep avenues open during such a crisis.
With no clarity on reopening of theatres, a large number of films are set to take the digital route
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Prashant Singh (HINDUSTAN TIMES; June 30, 2020)
It’s no secret that Coronavirus has hit the economy hard. But one sector seems to have bucked the trend and is actually flourishing – the OTT sale [of Hindi films] in India. With theatres closed since March-end, many Bollywood films have gone straight to streaming platforms. The ‘official’ list includes Gulabo Sitabo, Shakuntala Devi, Dil Bechara, Gunjan Saxena: The Kargil Girl and Ghoomketu.But a handful of films such as Rohit Shetty’s Sooryavanshi starring Akshay Kumar and the Kabir Khan-directed ’83 featuring Ranveer Singh are still sticking to the ‘70mm first’ policy. “Sure, these are difficult times, but certain films deserve the big screen experience. However, this is not to say that we are against the OTT culture. As far as Sooryavanshi and ’83 are concerned, we’re ready to wait till the end of the year. If things aren’t better by then, we will see what to do. Every one of us – Ranveer, Akshay, the directors – are on the same page,” says Shibasish Sarkar, group chief executive officer, content, digital and gaming, Reliance Entertainment.
Other films unlikely to go the OTT way for now include Radhe: Your Most Wanted Bhai, Coolie No 1, Jayeshbhai Jordaar, Bunty Aur Babli 2, Brahmastra and Maidaan. “Right now the box office may be zero, but I strongly feel the charm of the big screen isn’t going anywhere. There may be a pause but I’m sure the theatre business will be back with a bang,” contends exhibitor-distributor Akshaye Rathi.
Meanwhile, there’s a long line-up of films believed to be set for an OTT premiere. And it includes Kumar’s Laxmmi Bomb, Ajay Devgn-starrer Bhuj: The Pride of India, The Big Bull, Sadak 2, Khuda Haafiz and Lootcase. Some others that may also hit OTT screens first are Chhalaang, Ludo, Jhund, Khaali Peeli, Mimi, Indoo Ki Jawani, Roohi Afzana and Shershaah.While Sadak 2 producer Mukesh Bhatt feels he is “compelled” to go on a digital platform first as that’s the “best I can do to survive”, Maidaan maker Boney Kapoor says, “OTT platforms can be a big blessing [for producers whose films are ready] as they can easily recover their investments.” Trade analyst Taran Adarsh explains: “This is just a phase, it shall pass too. How long can a producer wait especially if it’s not clear when cinema halls will open again? Having said that, the magic of the big screen will never fade. So, let’s not lose hope.”
Kapoor adds, “In the long run, there will be enough and more content once theatres reopen.”
STREAMING SOON ON AN OTT SCREEN
- Laxmmi Bomb
- Sadak 2
- Shakuntala Devi
- Dil Bechara
- Gunjan Saxena: The Kargil Girl
- Bhuj: The Pride of India
WAITING FOR THE BIG SCREEN AT A THEATRE NEAR YOU
- Sooryavanshi
- ’83
- Radhe: Your Most Wanted Bhai
- Laal Singh Chaddha
- Coolie No. 1
- Maidaan (All release plans are subject to change)
Mid-Day Exclusive: Amazon's James Farrell greenlights crackling desi content for the streaming giant
8:59 AM
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That's the man from LA, responsible for around 20 hours of fresh, quality entertainment, while we've been holed up at homes past few months!
Mayank Shekhar (MID-DAY; June 27, 2020)
James Farrell, sitting in his Los Angeles home, and on a screen before me in Mumbai, is one of India's biggest stars. Except that few in India, even in the movie industry, would've heard of him; let alone met him. And Farrell is not an actor. So, how is he a star in the showbiz sense? Let me explain.By movie-market definition, a star is someone who green-lights scripts, unlocks the budget potential of a project. And gets a big film on the floors. Why? Because the star, by virtue of a fan-base, or captive audience, ensures that people will give the product a shot, on Day One of its screening. So, some part of the financial risk is covered. What happens thereafter, of course, depends on the word-of-mouth that follows the early/weekend shows.
Match my analogy for a second. And you'll realise that popular streaming giants — like Amazon Prime Video, Netflix, Zee5, or Disney+ Hotstar — perform precisely the same mainstreaming role for a script as a traditional star. Even more so in the current, Coronavirus scenario, where cinemas/multiplexes as an entertainment window no longer exist — although one hopes that's an extremely temporary situation.
Farrell heads International Originals at Amazon Prime Video. Working out of LA, he's the final green-lighting authority for Amazon's shows in India. Those creative decisions and mainstream movie budgets based on stories, and scripts alone — rather than the cast attached, or interested financiers thereby (or traditional Bollywood, so to say).
Unsure of what he makes of my 'OTT, the new star' analogy. Farrell should be glad that all his Amazon Original series in 2020 have been warmly received by captive audiences on his platform/fan-base.
And the shows couldn't have been more diverse from each other: Four More Shots Please was the Indian 'Sex And The City' womance, upping the ante as a sequel. Panchayat — a warm, coming-of-age drama, set in a village in Uttar Pradesh, without any guns/violence involved — something Bollywood would never touch with a box-office pole. And, Paatal Lok — perhaps the most delightful yet disturbing, deliriously dark, Indian crime-thriller ever!
All these showed up back-to-back, like precious gifts delivered home by Amazon. While India, like most of the world, was under lockdown — desperate for distraction from a 'Groundhog day'! These three shows equal over 15 hours of life. Plus, there was the first season of The Forgotten Army, that dropped earlier this year, raising the bar on scale for an Indian war-drama. In terms of quality, they pit Amazon Prime, arguably, if not convincingly ahead of all its competitors in India.
The fact that they've got it right across genres makes one wonder, seriously, what's the strategy? "Strategy is the same everywhere. India is the best example," says Farrell. "[As a service], we're lucky to be bundled as part of Amazon Prime. We're not a standalone video/music app. We don't have to create a large volume, or hours [of content]. Somebody's going to avail of other benefits on Prime as well. This gives us the time to focus on quality. So long as we can present one great show a month, we're super happy. You don't have that kind of luxury, if you're a broadcaster, or a stand-alone streaming service."
Of course the Indian market with its own multiple languages allows for greater depth, something Farrell says he's exploring, "ramping up teams for Tamil, Telugu [content]." Note that content in Amazon's case essentially means series. Unlike Netflix and others that also roll out a bunch of original films, as against acquired productions alone.
Farrell says, "The reason we haven't produced films in India in a real sense is because we have such good relations with [Bollywood's big production houses] Yash Raj, Excel, T-Series, Dharma and all these folks. We license their films, right after theatrical release. We're happy with that. Producers and theatre owners are happy with that too."
It's a win-win, yes. Just not sure about the relationship between theatre owners and Amazon for the time being. On June 12, the platform released Shoojit Sircar's Amitabh Bachchan, Ayushmann Khurana starrer Gulabo Sitabo, making it the first hardcore Bollywood film to drop directly on an OTT platform, indicating a commercial coup of sorts. This shook up the cinema/exhibition industry at once, with at least two multiplex chains, PVR and Inox, publicly shooting off angry letters, screaming blue murder.
"Well, COVID is a tough spot [for everyone]. The filmmakers were in a tough spot. And we tried to help out," Farrell reasons. What that move also momentarily upended, again, was the Bollywood star-system. Which is based on box-office figures of films. And OTT platforms principally do not reveal viewership numbers. So how do I know, in a conventional sense, if Gulabo Sitabo was a hit, given that there's been a parallel industry in place, tracking this data for decades?
"Good question. If it's a series, I guess you'll know soon as we announce Season 2," Farrell smiles. "But there are independent tracking systems like Nielsen for the US broadcasting industry. They didn't start the day TV started. Likewise, it will take some time for a system to develop [for OTTs]. There are already research agencies that make estimates of how many viewers we, or Hotstar, have. Can't say if the numbers are accurate. But they aren't that far off."
Farrell is perhaps referring to research-agency Media Planner Asia, recently quoted in Forbes US, that pegged Prime Video paid subscribers to 17 million in India, by year-end. Second to Disney+ Hotstar at 18 million (thanks in part to live sports, and 'catch-up TV'). Netflix India, with a much higher subscription rate, is seen lagging for now, at 5 million.
While green-lit sequels are indeed indicators for surefire popularity of a series, Amazon Prime did, perhaps for the first time, officially announce in May that Four More Shots Please was the most watched Indian show on their platform, thus far, in 2020. Why make the exception?
Farrell admits, "It is not a common thing. But the [central] question nearly nailed on our [office] doors is: Is this good for the customer? Just bragging about certain numbers is not. This was just a good story to tell, and we can help the show. It's always about that."
Also, shows tend to organically grow in scale/budget as a franchise, with subsequent successes. Case in point: Money Heist on Netflix. Case Two? Four More Shots had Goa for its only outdoor location. The sequel travelled to Istanbul and Udaipur. The third one, I'm told, will travel to Europe.
"That's speculation," Aparna Purohit gently interrupts. Purohit heads Indian original content, based in Mumbai. She's been on shadow-mute, throughout this video-conference call with Farrell. Clarifying at another point, when asked why the original author Tarun Tejpal — on whose book (The Story of My Assassins), Paatal Lok was based — wasn't credited at all on-screen, Purohit says, "We've stated our position. The creators were inspired by the book. But the author had no role in the development of story, characters, or production of the show."
Paatal Lok is Farrell's favourite series from the Indian slate. And he's equally excited about Breathe - Into The Shadows: "People are going to be shocked by the twists and turns on that one." In another rare instance revealing numbers, Farrell points out that of the entire audience of Breathe—the first season, starring R Madhavan—around 40-50 per cent came from outside India. "With the second season coming back (on July 10), with Abhishek (Bachchan), think it'll go even bigger."
Given the platform is the same, and already paid for; and story, location, scale and casting top-notch: Does it matter so much if an established star Bachchan is the lead in a series (Breathe 2)? Or Jitendra Kumar (in Panchayat), or Jaideep Ahlawat (in Paatal Lok)? Akshay Kumar is slated for his OTT debut on Amazon. Their forthcoming show Bandish Bandits stars only new faces in main roles.
Farrell argues, "There are only three pieces of data we look at: One, how many people watched the show? Two, how many people signed up [to the platform] to watch it? Three, how many people finished it [watched it till the end]? Big stars will incentivise more people to click on the show, and/or sign up for the service. But after that, it's really up to the show, or film. Also, they aren't stars for no reason—they're actors, who've got charisma, and are uniquely suited to some roles." And Amazon's video section is doing well enough to afford them. Fair.

A still from Pataal Kok

A still from Four More Shots Please
Shoojit Sircar and Juhi Chaturvedi make Begum triumph in Gulabo Sitabo-Farrukh Jafar
8:33 AM
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Following this principle on screen and off it, Farrukh Jafar, aka Gulabo Sitabo's Begum, gears up for new innings in Bollywood at 86
Mohar Basu (MID-DAY; June 21, 2020)
At the centre of Shoojit Sircar's Gulabo Sitabo is Fatima Begum, the owner of the dilapidated haveli that becomes the bone of contention between Amitabh Bachchan and Ayushmann Khurrana's characters. Though marketed as a film about a landlord and his tenant at loggerheads, the script cleverly puts the spotlight on its 86-year-old leading lady Farrukh Jafar. You should take the hint when her name appears before Bachchan's in the credits.Locked in her Lucknow home since March, Jafar isn't oblivious to the praise coming her way. Tell her she is hailed as the new rockstar, and she admits, "I had not expected so much love. I have been working actively for decades. But it's only recently that strong roles are being written for actors of diverse cultures and age groups. It's up to the director and writer to utilise the actors effectively. Shoojit Sircar and Juhi Chaturvedi make Begum triumph."
Chaturvedi's sharp understanding of the character made it easier for Jafar to sink her teeth into the role. "Begum's character was old but sassy, and that attracted me to her. I was particularly lured by the last scene," says the actor, who made her debut in Umrao Jaan (1981).
Quiz her about the much-discussed climax—one that filmmaker Neeraj Ghaywan described as "a gentle slap on the male ego"—and she decodes it, "Begum must be loathing herself for choosing a petty and miserly man like Mirza. It's evident to her that he married her for the haveli, and did not value her. The realisation came late, but it's never too late to start living. Even in marriages, women should have their own identity. They are free-thinking and independent individuals." Jafar believes in walking the talk—ready for her new innings in Bollywood, she is in talks for two projects.
The idea of being Bachchan's heroine, and a unique one at that, made her chuckle. "I remember becoming Mr Bachchan's fan post Silsila and Kabhi Kabhie. His romantic pairing with Rekha [in Silsila] is etched in our minds. Until I saw Silsila, I was a fan of Dilip Kumar."
Lockdown woes: Shoojit Sircar helps a horse-cart puller
8:38 AM
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Prashant Singh (HINDUSTAN TIMES; June 19, 2020)
It goes without saying that the lockdown has spared no one, and that also includes a Lucknow-based horse-cart puller, Jumman Khan, who has been running his horse-cart in the lanes of the Uttar Pradesh capital for over 50 years now. Not many know that Khan also features in Shoojit Sircar’s new film, Gulabo Sitabo. In a scene, towards the end of the film, when a distraught Chunnan Mirza Nawab [played by Amitabh Bachchan] is sitting on a horse-cart, Khan can also be seen in the background, on his horse-cart.Now, we have learnt that as Khan — who hasn’t taken out his horse-cart for three months now — is finding the going difficult due to Coronavirus induced lockdown, Sircar has reached out to help him. Apparently, when Sircar’s attention was drawn towards Khan’s plight through social media, the filmmaker “immediately instructed his team to look for Khan”.
Since the scene [from Gulabo Sitabo] in question was shot in Bara Imambara, the team looked for Khan throughout Wednesday around the same locality, and finally located him by the end of the day. “I am happy that my team could get their hands on Khan’s number. We have already reached out to him, and will do whatever is required for his well-being, financially and otherwise. I am thankful that Khan’s plight was brought to my attention,” says Sircar, adding that the scene in question was shot “at the real location [Bara Imambara]”. “Since the idea was to keep it all authentic and believable, we had used Khan and his horse-cart in the background, instead of having an actor,” he says.
Khan, in an interview, has apparently stated that he, as well as his horse, hasn’t had full meals for close to three months now. “Our work was already dependent on outstation tourists due to auto-rickshaws and e-rickshaws, and now, due to the lockdown, since people have stopped coming so, it has become very difficult to earn any income,” concludes Sircar.
It's hard to be a professional actor around your screen idol-Ayushmann Khurrana
8:16 AM
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Fan boy first, co-star later, Ayushmann Khurrana discusses working with Amitabh Bachchan in his latest release, Gulabo Sitabo
Mohar Basu (MID-DAY; June 13, 2020)
For Ayushmann Khurrana, Gulabo Sitabo is the realisation of his long-standing dream of working with his favourite actor. With the Shoojit Sircar-directed venture bypassing a theatrical release for a world premiere on Amazon Prime Video, the dream may not have played out on a 70 mm screen. But that hardly diminishes its magic."After Dum Laga Ke Haisha [2015] released, Mr [Amitabh] Bachchan sent me a personalised note, appreciating the nuances of my performance. When I won the National Award for Andhadhun [2018], he sent a beautiful message," recounts Khurrana, believing that these moments were only leading up to Gulabo Sitabo, his first collaboration with the megastar. "It's hard to be a professional actor around your screen idol. I am glad he wasn't playing himself — the alpha male with a [deep] baritone. He was playing a character, wearing deceitful make-up. So, there wasn't a hint of the legend on set. But after pack-up every day, I would pinch myself to believe that I was, in fact, sharing screen space with him."
Written by Juhi Chaturvedi, the film thrives on the chemistry of its central characters — Bachchan as the cantankerous landlord Mirza, and Khurrana, his miserly tenant Baanke. "I had previously shot Bala in Lucknow. But on this set, I had to switch to a different accent, one that's typical of old Lucknow. My character in Bala had the Kanpuriya twang," he reflects.
The slice-of-life film marks Khurrana's reunion with Sircar, the director who started it all for him with Vicky Donor (2012). The actor is glad to shift gears from his previous offerings, under the guidance of his mentor. "I owe him my career. So, if he offers me a passing role in his film, I will do it. He is my guru. I have been doing message-oriented films over the years. But this movie doesn't offer social commentary. It's a pure form of cinema that doesn't commit to norms."
(Crisp) Movie Review: GULABO SITABO by FENIL SETA
7:58 AM
Posted by Fenil Seta
Gulabo Sitabo rests on a very interesting concept. We have heard of problems faced by tenants and even seen that in some of the films. But even landlords have faced the horrors at the hands of the tenants in our country and Gulabo Sitabo probably is one of the first films to be based on this issue. The Lucknow setting is beautiful and adds a lot to the film’s charm. The characters are very interesting and this also includes the haveli! A few scenes are very funny and the twist in the climax is unpredictable. On the flipside, the film lacks humour. In the past, writer Juhi Chaturvedi and director Shoojit Sircar impressed so much with Piku. It was a challenging project as it hardly had any story and yet the duo had to keep viewers engaged and entertained with the constant blabbering of three main characters. But Juhi and Shoojit passed out with flying colours. In Gulabo Sitabo, they had at their disposal a great plot and some quirky characters. They could have done so much and sadly, they let the opportunity pass. A few developments, meanwhile, are very bewildering and unconvincing especially with regards to Amitabh Bachchan’s character. But his performance is terrific as always. He speaks less and his eyes do a lot of talking that add to the fun. Ayushmann Khurrana gives an entertaining performance and he tries his best to ensure that his act stands out from that in the rest of his films. Vijay Raaz and Brijendra Kala are dependable as always. Farrukh Jafar is a surprise of the film. Srishti Shrivastava leaves a huge mark. All in all, despite the minuses, Gulabo Sitabo is surely a decent one time watch!
My rating - *** out of 5!
Fenil's Bollywood Talk # 625
9:35 AM
Posted by Fenil Seta
WILL GULABO SITABO MANAGE TO IMPRESS AUDIENCES?
Angrezi Medium was the last film that released in theatres, on March 13. Sadly, the same day, theatres in Delhi were asked to shut. Soon, cinemas were told to shut shop in Mahrashtra, Gujarat and by March 18, cinema operations were suspended throughout the country. All the films which were to release in forthcoming weeks were postponed indefinitely. A few of the filmmakers realized that if they hold on to the release for too long, the budget of their films would escalate. Hence, a few of them took up the offers from OTT platforms. Two such films that skipped theatrical and released on digital were Bamfaad and Ghoomketu. But these were very small films and hence, made no noise.
But tomorrow, Gulabo Sitabo is all set to release, on Amazon Prime and it’s the first significant flick to go straight to OTT. It stars Amitabh Bachchan and Ayushmann Khurrana and this is the first time that these powerpacked performers are paired together. It is directed by Shoojit Sircar, who has given memorable films with both. While Shoojit was the one who launched Ayushmann in Vicky Donor, with Big B, he delivered Piku. The concept of Gulabo Sitabo seems interesting. There have been rarely any film that speaks about the horrors faced by landlords at the hands of the tenants. The Lucknow setting seems too good. Also, Big B’s look stands out and adds to the quirk and fun element of the film.
Gulabo Sitabo also faces challenges. The trailer evoked mixed reactions. Many found it very dry and not-so-entertaining, although the plot and performances definitely seem promising. Music has flopped totally. Also, there hasn’t been any promotion of the film as such. Both Amitabh Bachchan and Ayushmann Khurrana haven’t given interviews or tried to talk to the media through video calls and that’s quite surprising. As a result, the awareness about the film is very limited. Many are not even aware that such a big film is releasing!
However, content on OTT works differently. There have been instances of films or web series that didn’t make noise on the day it was launched but slowly and steadily, it became popular as reviews poured in. Here’s hoping Gulabo Sitabo gets good response so that more netizens watch it. Even if they don’t, the makers are safe as they have got a huge sum for selling their rights to Amazon Prime, and also their satellite rights to Sony. With negligible publicity, they have even saved on the P&A and other costs that one needs to bear while releasing the film on digital. As a result, it has turned out to be a profitable deal for the producers and now its upto Amazon how it manages to benefit out of this opportunity.







