Showing posts with label Arun Kumar. Show all posts
Showing posts with label Arun Kumar. Show all posts
After Bollywood, correction phase begins for Southern films as streamers slash film acquisition price by 50-60%
9:28 AM
Posted by Fenil Seta
Rajesh N Naidu (THE ECONOMIC TIMES; December 8, 2025)
The correction in film acquisition prices that began in Bollywood has now hit the southern industries, with streaming platforms in the past two to three months slashing acquisition prices for mid-budget rooted films by 50–60% and cutting their monthly buying quotas across all four southern languages, according to syndicate content dealmakers, producers, entertainment analysts and independent streaming consultants who spoke to ET.
One of the key reasons for this correction phase in the film acquisition price is the increasing practice of southern producers to over quote or present inflated film budgets to streaming platforms.
“Producers of mid-budget southern films had been selling digital rights to streamers by over quoting their film budgets and pitting one platform against another even during the shooting period. But in the past two to three months, things have changed. Streaming platforms have reduced their acquisition price of mid-sized southern films by 50-60%,” shared Arun Kumar, a Chennai-based content deal syndicator who works across streaming platforms and TV channels.
Trade analysts based in Chennai, Tamil Nadu pointed out that streaming platforms are recalibrating their film acquisition price of even big stars or A-list actors.
“Streamers earlier paid Rs 100–120 crore for an A-list southern star’s film, but in the past few months even big-star titles are selling for just Rs 50–60 crore,” said Ramesh Bala, a Chennai-based entertainment analyst.
Poor performance of mid-budget regional films is another factor which has led to recalibration of film acquisition price.
“Increasingly, many mid-budget southern films are failing at the box office, and streamers have seen that these titles also don’t perform on their platforms or bring in incremental subscribers,” said Shrirang Nargund, an independent consultant specialising in the streaming business.
Mid-budget films such as Identity (Malayalam), Robinhood (Telugu), Ekka (Kannada) and Gangers (Tamil) released in 2025 have failed to work at the box office. A mid-budget southern film is made in a budget range of Rs. 2.5 crore-Rs. 30 crore. Given this, streamers have reduced their film-buying quota.
“Today, streamers are buying one film from each of the four languages in a month from four from each language earlier,” shared sector analyst Ramesh Bala from Chennai.
Increasing focus of streamers on originals has also led to correction in film acquisition price.
Recently, one of the largest streamers in India, Netflix, set up an office in Hyderabad for post-production works of its regional and global films.
At present, the total OTT non-sports content budget in India is estimated to be close to Rs. 6000 crore of which 50% is for originals. In the originals budget, the share of regional originals is estimated to rise to 50% from 35-40% at present.
“Yes, like Bollywood, a correction phase has begun for southern films. Earlier streamers paid a huge price. A realistic picture has developed recently. It is a demand-supply dynamics. So, instead of buying a large film, streamers may buy four mid-films at realistic prices,” explained Naveen Chandra, founder, 91 Film Studios, a studio that produces and distributes regional films.
Streamers are also shifting focus to other assets, particularly sports, resulting in a relatively lower emphasis on acquiring mid-budget southern films.
Global shows skip India as licensing, censorship, costs limit streaming access for paid subscribers
9:27 AM
Posted by Fenil Seta
Unavailability of content on platforms in India an issue with paid users; OTTs release shows in specific regions as distribution strategy
Rajesh N Naidu (THE ECONOMIC TIMES; November 6, 2025)
Scriptwriter Jaidev Hemmady says he has not been able to watch Tinker Tailor Soldier Spy and The Little Drummer Girl in India because the platforms that stream these series in other markets are not showing them here. Recently, paid Indian subscribers of Apple TV could not watch the documentary series on legendary film director Martin Scorsese, because the series was not released in the India region.
These are among many programmes that paid subscribers of the local arms of international platforms say are not available for viewing in India, even though the same platforms stream the content elsewhere.
Entertainment industry executives cite licensing agreements to censorship clearance as reasons for platforms not releasing content simultaneously in different markets. "Generally, content produced or acquired by a streamer is sold on a territory-to-territory basis. Streamers release content in specific territories where they have their best footprint," said Rajat Agrawal, chief operating officer at Ultra Media and Entertainment Group, which owns the streaming platform Ultra Play.
"Streamers estimate content costs and devise ways of recovering costs. They identify markets and ways through which high revenues can be generated," Agrawal added.
Typically, streamers recover close to 50% of the content cost by releasing content on their own platforms through subscription, rental services and advertisements, said industry experts. They recover the remaining cost either by selling distribution rights to other streamers or to sales agents (who in turn sell distribution rights to streamers). This strategy decides the availability of content for viewing in a region.
Censorship clearance is another key factor. "A new censorship clearance is required for each territory to show streaming content in countries other than where it was originally censored," said Arun Kumar, a Chennai-based content syndicator who works with streamers and TV channels.
Marketing strategies of the platforms also play a role in its availability in a region. "Streamers release content in a staggered manner from one region to another. It is a part of a marketing strategy," explained Anushree Rauta, head of the media and entertainment practice at law firm ANM Global.
Apart from these, content reach and distribution costs could be possible reasons. "After evaluating content reach and its suitability in a region, streamers also consider operational costs involved in distributing content. There are costs related to servers and other technical infrastructure. So, if there is not a sufficiently high audience in a region, a streamer may not release content in that region," said Shrirang Nargund, an independent consultant on the streaming business.
Why parallels can be drawn with Kunal Kamra airline row and Sanjay Leela Bhansali’s slapping incident
4:32 PM
Posted by Fenil Seta
The internet exploded on January 28, 2020, after comedian Kunal Kamra, known for his critique on government, uploaded a video wherein he is criticising Republic TV co-owner and news reporter Arnab Goswami in an IndiGo flight. Throughout the length of the 1 minute 50 seconds long video, Kunal can be heard taking on Arnab and the latter being completely oblivious to it, wearing earphones and using his laptop. After he uploaded the video, Kunal also put out a statement wherein he claimed that he apologized to the pilot and the on board crew members for his behaviour. The video, as expected, went viral and evoked mixed reactions. Some congratulated him for his what they called bravado. The rest found it in a very bad and cheap taste.
Trouble arose when IndiGo put out a statement on the night of the same day that they have suspended Kunal Kamra from flying on their airline for six months as he indulged in ‘unacceptable behaviour’. Around 30 minutes later, Hardeep Singh Puri, the Union Minister for Civil Aviation, who was tagged by IndiGo in their statement tweet, made a response to their tweet stating, “Offensive behaviour designed to provoke & create disturbance inside an aircraft is absolutely unacceptable & endangers safety of air travellers. We are left with no option but to advise other airlines to impose similar restrictions on the person concerned”. One more hour later, Air India followed in the steps of IndiGo and suspended Kunal Kamra. They were joined by SpiceJet and Go Air the next day in putting indefinite restriction on the stand-up comedian.
As expected, the ones who hate Kunal Kamra to the core for being extremely critical of BJP, went into a celebration mode over these bans. The rest of them and even the more neutral ones were left shocked. Rightfully, many netizens reminded that graver acts have been committed by our politicians particularly on flights. A recent example is of BJP MP Pragya Thakur, who didn’t allow a SpiceJet flight in December 2019 to take off for 45 minutes because of a seat issue. A video is out showing disgruntled passengers blasting her for using her VIP status in an unfair manner. SpiceJet, however, took no action against Pragya. Then, 3 years ago, the case of the then Shiv Sena MP Ravindra Gaikwad slapping an Air India employee and even beating him with his shoes is unforgettable. The politician even bragged about in front of the media. He was put in an unofficial no-fly-list by airlines for around 9-10 days. He later stated in the Parliament that he regrets what happened and then went on to lie that he only slightly pushed the employee and that he never attacked him with his chappals! This white lie was enough for Air India and others to forgive him.
More and more analysis of the incident came to light as the day passed yesterday. It was revealed that neither Arnab Goswami nor IndiGo crew made any formal complaint against Kunal Kamra. Hence, this act of IndiGo suspending him was against the rules. Same goes for Air India, SpiceJet and Go Air, who shockingly and hastily also announced a suspension on Kamra though the incident didn’t take place in their aircraft! Arun Kumar, director general of Directorate General of Civil Aviation (DGCA), on record made it clear that the said ban is a clear violation of rules. A few hours, DGCA backtracked and claimed that such a ban doesn’t violate any rules. However, a quick Google search on the rules makes it clear that no due process was followed.
As I read through the material on this controversy and discussed it with friends, I was transported back to an incident that occurred 3 years 1 day before this incident. It took place in Jaipur where blockbuster and reputed filmmaker Sanjay Leela Bhansali was filming for his ambitious period film Padmavati On January 27, 2017, protestors, belonging to an organization called Sri Rajput Karni Sena, descended on the sets and slapped the director. Their grouse was that Bhansali was distorting history. The film was based on brave Rajput queen Padmavati who committed ‘jauhar’ before she could be captured by Alauddin Khilji. The members of this violent organization made this attack on the assumption that there exists a romantic dream sequence between Padmavati and Khilji. Later, it came to light that no such scene existed in the script in the first place.
As expected, many right-wing fanatatics were overjoyed on hearing about the attack on Sanjay Leela Bhansali. They felt ‘he deserved it’ for messing up with history. Most of the industry remained silent. But the rest of the film personalities and most of the netizens demanded strict action against the attackers. Lokendra Kalvi, the founder of Sri Rajput Karni Sena, even admitted in front of the media that his men carried out the attack. However, the pro-attack group argued that no action should be taken since Bhansali never lodged a complaint. Also, the then Rajasthan CM Vasundhara Raje, also from BJP, never reacted to this attack though it occurred in her state. Again, the reasoning given was that how can she or Prime Minister Narendra Modi react to such ‘trivial matters’!
Now, let’s come back to Kunal Kamra row. Even here, as we mentioned above, Arnab Goswami never lodged a complaint. The same goes for the airline staff. Yet, the government in the form of Hardeep Singh Puri jumped in to criticize Kunal’s behaviour and ‘advised’ other airline to also ban him! To all those who got away by giving ‘no-complaint-means-no-action’ theory during Bhansali row, I’d like to ask all of them – what is your defence now?
It’s pretty clear why the government felt obliged to come in the defence of Arnab. The veteran reporter is known to be extremely close to the government. Most of the times, he is seen singing praises of BJP and defending its policies and criticizing the rest. There have been few instances when guests on his show have made it clear that he’s a BJP stooge; to which Arnab has blasted them and reiterated that he is a fair journalist. However, all these claims of Goswami can now go out of the window as anyone can make out that the government has come out to teach his ‘enemy’ a lesson on his behalf!
What Kunal Kamra did is unacceptable. Those supporting him will be upset if tomorrow the same treatment is meted out to their favourite anchors like Ravish Kumar or Barkha Dutt. They claim that even a Republic reporter did the same in a flight with Tejaswi Yadav but this is just making a whataboutery comment. Also, the manner in which they trended #BoycottIndigo and #BoycottAirIndia was foolish, especially since this same lobby was seen laughing over futility of a similar campaign #BoycottChhapaak two weeks back! However, one can’t deny that airlines have just bowed down in front of the government in placing these bans. They might get away now but in future, when a neta would indulge in such a behaviour (or even worse) and they’ll let him off, they’ll be taken to task by the netizens.
Actor Uday Kiran commits suicide, body remained unclaimed for 17 hours
11:17 AM
Posted by Fenil Seta
P Pavan (MUMBAI MIRROR; January 7, 2014)
The suicide of Telugu actor Uday Kiran has sent shock waves through the Southern film industry and even as the fraternity continues the blame game, the 33-yearold’s body remained unclaimed for over 17 hours post his death.
The Tollywood hero, who began his career with a hat-trick of superhits in the early 90s, hung himself at his flat in the upmarket Srinagar Colony on Sunday midnight. Unemployed for a year, he took the extreme step after his fading stardom caused both a “financial crisis and depression”.
Police officials, who spoke to his wife Vishita, say that the actor had been exhibiting suicidal symptoms. As of now, a case of death under suspicious circumstances has been registered. “None of the family members expressed any doubts over his death. We will launch a probe once we get the postmortem report and collect all the circumstantial and other evidences,” said V Satyanarayana, Deputy Commissioner of Police (Hyderabad West Zone).
Vishita, who married Uday in 2012, was at a family function at Manikonda (about 7 km from the couple’s home) when she received the last SMS from her husband, “I love you too”. She reached their apartment at 12.45 am and her scream woke up the neighbours. Uday was rushed to a hospital in Jubilee Hills but was declared brought dead.
Tenants in the apartment complex revealed Uday had not stepped out of his flat for over three months. They claim that he had dismissed the chauffeur as a cost-cutting step as his IT professional wife’s salary was their only income.
Meanwhile, fans and members of his community (Vaidiki Brahmins) have alleged that Uday’s career was cut short after his engagement to megastar Chiranjeevi’s daughter Sushmita was called off in 2003. Though an explanation was never provided, buzz is that Chiranjeevi pulled the plug on the planned wedding after a woman messaged his brother Pavan Kalyan claiming that she was in a relationship with Uday.
The death meanwhile has taken a legal turn after Arun Kumar, a noted advocate in Andhra Pradesh High Court, filed a petition with the State Human Rights Commission (SHRC) contending that Uday's suicide was abetted by 'four families belonging to two castes’ who dominate the film industry and sabotaged his career.
Another drama unfolded in the morgue. After the postmortem which took place around 12.30 pm on Monday, nobody from Uday's family or Vishita’s side came forward to claim the body. His father-in-law Govinda Rajan left the hospital without talking to anybody while the actors's father VVK Murthy, a retired navy officer, did not turn up at all. It was in the evening that the actor’s sister Sridevi, who had just arrived from Muscat, visited the mortuary and claimed the body. According to the family members, the actor's last rites will be performed today afternoon. Before that, his body will be kept at the Film Chamber Office from 10 am to 12 noon for fans to pay their last respects.
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