Showing posts with label 777 Charlie. Show all posts
Showing posts with label 777 Charlie. Show all posts

Experts on obsession with on-screen dogs say, "See the bond, not the breed"

777 charlie review

From 777 Charlie to Dil Dhadakne Do’s Pluto Mehra, popular on-screen dog breeds often lead to increase in their demand; Here’s why experts warn against such trends
Riya Sharma (BOMBAY TIMES; June 25, 2022)

Labradors are a popular dog breed in India but recently, its demand has increased even more in some cities, thanks to the recent Kannada film 777 Charlie. Ironically, the film touches upon the issue of unethical breeding and puppy mills and the effect they have on the health and well-being of these dogs. 

This is not the first time that a breed has seen a significant rise in its demand after being featured in a film or show. From the Indian spitz Tuffy in Hum Aapke Hain Koun...! to the pug in the Hutch advertisement, the bullmastiff Pluto Mehra in Dil Dhadakne Do and now the Labrador Charlie – pop culture has often made certain breeds popular, leading to a sudden rise in demand.

Animal activists, however, warn that bringing a pet home should not be a short-term plan based on temporary flow of emotions. They say, “Keeping a pet is a responsibility and people should be bringing a pet home only when they are ready for the responsibility. ”

With Pluto, the Complete Set of the Dil Dhadakne Do Mehras

ARE WE CARING ENOUGH FOR THESE BREEDS?: EXPERTS

When Marley & Me released, the demand for Labradors increased significantly. Similarly, when Hutch and Vodafone’s advertisements showed a pug following his human everywhere, the breed witnessed a huge rise in demand. The demand for bullmastiffs also rose to 60% after Dil Dhadakne Do’s release. Recently, activists share that they are now witnessing an increase in the number of calls for Labradors after 777 Charlie, warning that people should not be impacted by the flow of emotions.

Kaveri Rana Bhardwaj, founder, SMART Sanctuary, Canine Paralysis and Rehabilitation Center, explains, “777 Charlie’s director tried to show the bond between the dog and the human but the takeaway for many people was the fawn-coloured Labrador. When Marley & Me released, demand for Labradors in India increased tenfold. We receive abandoned Labradors every week with severe genetic diseases and there is no treatment for it.”

Kaveri adds, “I recently tweeted about a fawn-coloured Labrador that was up for adoption. Someone shared it on WhatsApp groups and mentioned by mistake that it is a female dog. After that, I got 150+ calls post 11 pm and I had to switch my phone off. I never get this kind of response for any breed. It was only later that I realised it was because of 777 Charlie. Shelter homes across the country are witnessing a higher demand for Labradors. My take is, see the bond, not the breed. The bond is ignored, abandonment has not stopped. We are crazy about breeds, but are we caring enough for them?”

Dr Vinod Sharma, Head of Veterinary services at DCC Animal Hospital, points out that he has not yet seen any change in the demand for Labradors because of the movie. “They have always been in demand as they are considered family dogs. People start associating the breed with a movie or an ad. The pug was in huge demand because of the Hutch and Vodafone ad – they remember the breed as the Vodafone dog. People get carried away but they forget that they need to take care of the pet as well.”

He adds that such demand often leads to irregular breeding and people should be considerate of that. “If people start demanding for a breed in huge numbers, breeders will not follow any standard for breeding, which most breeders don’t anyway. This leads to genetic problems in dogs. My advice to people is to not get carried away after watching a movie. Do proper research and know if you have the space and commitment to keep a dog,” he says.

ADOPT FROM SHELTERS, DON’T FUEL COMPANION ANIMAL OVERPOPULATION CRISIS: PETA

Sachin Bangera, Vice President of Celebrity and Public Relations, PETA India, says, “Portrayals of specific dog breeds in films and television shows – including Game Of Thrones (Northern Inuit dogs that look similar to huskies), 101 Dalmatians, Legally Blonde (chihuahua), and Men In Black (pug) – have reportedly caused massive spikes in sales of the featured breeds, and many of these dogs are evidently later left at shelters by their ill-prepared guardians. We encourage people to adopt dogs from an animal shelter or the street and never to buy from breeders, online traders or pet stores, which fuel the companion animal overpopulation crisis.”

Sachin adds that anyone who would purchase a dog after watching a film about a dog who escaped a breeder and became a stray has totally missed the point of 777 Charlie. “When a certain dog breed is highlighted in the media, whether a pug or a Labrador, people flock to purchase that breed while keeping desi dogs languishing in shelters or on the street. Breeders and pet stores, cash in on the demand for specific breeds by forcing female dogs to produce litter after litter until their bodies wear out,” he explains.

RISE IN DEMAND LEADS TO RISE IN POORER BREEDING PRACTICES: EXPERTS

Arpit Mathur, founder and Director of the Perroayuda Welfare Foundation (PWF), an animal welfare NGO based in Delhi, says, “People usually buy breed dogs after getting influenced by pop culture but once they feel that they are unable to take care of them, they abandon them. With the increase in sales, breeders sell puppies without proper nutrition from their mother’s milk. Female dogs are tied and forced to produce more and more puppies irrespective of their health conditions.”

Devanshi Shah, founder of Petkonnect, an online services provider for pets and strays all over India, adds, “About ten years ago, I had a pet which was a breed dog. At the time I was unaware of the poor practices breeders follow in India. My pet’s sudden death opened my eyes to the many gaps in the pet services sector. That is why we encourage a strong dialogue that is pro-adoption, and ask people to not buy from unethical breeders.”

Kaveri Rana Bhardwaj, founder, SMART Sanctuary, Canine Paralysis and Rehabilitation Center says, “I still remember the craze for Indian spitz and Pomeranian after Hum Aapke Hain Koun. . ! Many of them were abandoned later. Such breeds are being destroyed by inbreeding because of high demand from people who do not look beyond the initial craze. Nobody thinks that because of our increased demand, the torture on these dogs would also increase, breeders will resort to irregular breeding and this will result in genetic abnormalities,” she says.

Veterinarian Anand K Pandey adds, “The demand for Labradors now has increased more than 25%. When the demand is huge, people try all options – adoptions, contacting breeders on social media, and also going to the extent of getting dogs from other cities.”

Tuffy - Hum Aapke Hai Koun

Labrador demand spikes after release of 777 Charlie; experts call trend ‘unhealthy’

Deepthi Sanjiv (THE TIMES OF INDIA; June 19, 2022)

Mangaluru: With the release of the heart-warming 777 Charlie film, Mangaluru is seeing a sudden rise in the demand for the Labrador breed of dogs. The Mangaluru city police also named its latest canine recruit Charlie (pictured above). The movie had left Karnataka chief minister Basavaraj Bommai, too, in tears as he was reminded of his pet that died recently. The price for a male Labrador has risen from around Rs 9,000 to Rs 12,000-Rs 13,000, and to Rs 8,000 for a female.

Animal activist and founder of welfare group, Mr Rescuer, Tauseef Ahmed rued that the film has had an adverse effect. “The purpose of the movie is lost when people, after watching the movie, go and buy puppies from unethical breeders. We have received information that breeders are getting several requests specifically for Labradors. When puppies are not available locally, they are transported from other cities under inhumane conditions,” he said.

Callen D’Souza of Boo Waggy Kennel also agreed that there is an increase in the demand for Labs since the movie’s release.

Swaroop Shetty of Pets and Paws said said there was a similar demand for pugs when an advertisement featuring the breed was released years ago and it became a hit. He drew a comparison with the short-term popularity of pets during the Covidinduced lockdown. “People rushed to buy pets during the lockdown. Once the situation returned to normal, and work from office resumed, many people gave up their puppies,” he said.

Dr Yashaswi Naravi, a veterinarian at Little Paws, said that it is too early to ascertain the demand, but a spike in demand could lead to a rise in inbreeding which, in turn, could lead to congenital defects in dogs, he added.

Except Pushpa, RRR and KGF - Chapter 2, rest of the South films see a disaster fate in Hindi

Upcoming South Indian movies release dates
Box Office India Trade Network

There was this South bandwagon going on through the pandemic developed by the media mainly to put Hindi cinema down as within the digital world, that was the need of the hour to get views or likes. Now post the pandemic, there has been a record number of dubbed releases from the South and most of them have met their disaster fate. 

The bigger thing than the final fate is that there are just no takers of South films from the first day as shows get cancelled. These films open to such limited audiences that even if there is some likeability in a region where South films are more appealing, it will still not get much collections due to the no show on the first day.

There will be the branded films like KGF - CHAPTER 2 and RRR which either have value from a previous film or the director has some value due to his previous film which you know have great chances to score. Then there will be a PUSHPA: THE RISE - PART 01 type of a film which comes along and surprises but even that will always be a rarity. Also PUSHPA: THE RISE - PART 01 had a budget and scale which also gives it a chance. But the sort of releases which we have been seeing are basically tack fests and met their deserved fate.

Some of the bigger Telugu releases which are probably the best bets did not even bother with a dubbed version as they knew the likely results. The box office collections of South films released in Hindi in 2022 are as follows and the fate outside KGF - CHAPTER 2 and RRR is a total disaster. Anything can be written to paint a certain picture but numbers never lie.

Khiladi - 1.4 crore

Valimai - 2.1 crore

ET - 6 lakhs

Radhe Shyam - 17.41 crore

James - 50k

RRR - 275 crore

KGF - Chapter 2 - 427 crore

Raw (Beast) - 2.3 crore

Major - 9.6 crore (2 weeks)

Vikram: Hitlist - 6 crore (2 weeks) (Note - This film has not done well but has held at those low levels. The film started with a 25 lakh first day and may well end up with around 10 crore nett lifetime driven by Mumbai circuit as third week should be better than second due to lack of releases)

777 Charlie - 1.65 crore (1 week)

There are going to be many more South dubbed releases this year or are being planned to be released and the disasters will continue to pile up.

Movie Review: 777 CHARLIE by FENIL SETA

While Hollywood has made several films on dogs, in Indian cinema, only a handful of films have revolved around man’s best friend. 777 Charlie attempts to fill this void. It’s a Kannada film, which has been dubbed in Hindi and attempts to tell a beautiful story of a bond between a man and his dog. Shot in difficult conditions, 777 Charlie turns out to be one of the greatest films in recent times, despite some minuses.

The story of the movie:
A Labrador escapes from the clutches of a breeder. She reaches Satara and starts roaming around Chinmaya Society. Dharma (Rakshit Shetty) lives in this society. He's been an orphan since he was a kid. He works in a factory and doesn’t like to mingle with his colleagues or his neighbours. Once, an event is held at Chinmaya Society at night and it features an orchestra performing songs at a loud volume. The dog is disturbed because of the noise, and so is Dharma. He creates a ruckus and attacks the orchestra organizers. The dog feels relieved and she notices that it was Dharma who freed him from the agony of loud noise. The dog then starts roaming around Dharma’s house and she even starts following him. Dharma avoids her. However, slowly, both come close and the dog, later named Charlie, changes Dharma’s life for the better.

777 Charlie starts on a lovely note, showing Charlie escaping and reaching Satara. The shot of the waste paper on top of Charlie’s head is cute. Also cute is when Charlie sees Dharma and realizes that he’s her master. The track of Charlie creating havoc in Dharma’s life is sure to make one smile. Charlie being taken away is moving, and so is the interval block. Post-interval, the film goes on a different track as the road trip journey begins. The film dips here at places and picks up when Dharma meets a fellow dog lover. The snow episode is very moving. The film ends on a fine note.

Speaking of performances, Charlie deserves the first mention. 4 dogs have acted in the film and the one that performed for 80% of the scene is a superb actor! See it to believe it! Special mention also goes to Pramod B C, the dog trainer, for doing his work flawlessly. Rakshit Shetty delivers a smashing performance. The way he has gone into the skin of his character is seen to be believed. It’s praiseworthy that he dubbed for the Hindi version too. He’s a fine talent and here’s hoping he’s able to make a mark in Bollywood, starting with 777 Charlie. Sangeetha Sringeri (Devika) has a supporting role and lends able support. Raj B Shetty (Vet) is adorable. Sharvari V (Adrika) is cute. Danish Sait (Karshan Roy), Bobby Simha and the actors playing Uttam and Krupa are fine.

Nobin Paul's music is not memorable but the songs are well inserted. Nobin Paul's background score is far better and impactful. Arvind S Kashyap's cinematography is terrific. The breathtaking locales of Kashmir are shot exceptionally. Ullas Hydoor's production design is appealing. Pragathi Rishab Shetty's costumes are realistic. Vikam Mor's stunts are fine. Pratheek Shetty's editing could have been better as the film is too long.

Kiranraj K's story is beautiful and very touching. Kiranraj K's screenplay is peppered with some very funny and moving scenes. The film is in the same zone as Marley & Me, Hachi: A Dog's Tale etc. But one is not reminded of these films at all as the story is different. Moreover, the road trip part and also the protagonist’s characterization and how he warms up to the dog is novel. However, there are far too many episodes in the script. Sanjay Upadhyay's dialogues are conversational. A few one-liners are sharp.

Kiranraj K's direction is outstanding. This is not an easy film to direct. Firstly, the dog is the central character and getting the animal to act is of utmost challenge. On top of it, the film moves from Satara to Rajasthan to Shimla to Kashmir. This is an ambitious film and yet, the director has pulled it off very well. He kept the execution simple; hence, the film appeals to all sections of the audiences. On the flipside, the film is lengthy, with a runtime of 2 hours 46 minutes. The Ludhiana dog championship track is lovely but doesn’t seem connected to the principal track. Ideally, the makers should have removed this part for a better impact.

On the whole, 777 Charlie is a lovely tale that is sure to make you smile and laugh and make your eyes moist. It’s a clean entertainer, meant for families and kids. If you are a dog lover or if you have pets, there’s no way you should miss this film. It has got a very limited release in Hindi. The awareness is minimal and here’s hoping it manages to grow gradually.
 
My rating - **** out of 5!